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Marketing Management — Marketing Management

₹900

Business Research Methods provides students with the knowledge, understanding and necessary skills to complete a business research. The reader is taken step-by-step through a range of contemporary research methods, while numerous worked examples an

3 months ago

MBA books for study — MBA books for study

₹1500

4 months ago

A Textbook of Financial, Cost & Management Accounting MBA Book — A Textbook of Financial, Cost & Management Accounting MBA Book

₹798

4 months ago

Complete MBA Book Set (20 Books) Excellent Condition Full Course — Complete MBA Book Set (20 Books) Excellent Condition Full Course

₹299

4 months ago

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MBA Research Methodology for 2nd semester — MBA Research Methodology for 2nd semester

₹750 ~~₹825~~

9% off

RESEARCH METHODOLOGY CONCEPT AND CASES provides a comprehensive and stepwise understanding of the research process with a balanced blend of theory, techniques and Indian illustrations from a wide cross-section of business areas. This book makes no presumptions and can be used with confidence and conviction by both students and experienced managers who need to make business sense of the data and information that is culled out through research groups. The conceptual base has been provided in comprehensive, yet simplistic detail, addressing even the minutest explanations required by the reader. The language maintains a careful balance between technical know-how and business jargon. Every chapter is profusely illustrated with business problems related to all domains—marketing, finance, human resource and operations. Thus, no matter what the interest area may be, the universal and adaptable nature of the research process is concisely demonstrated.

4 months ago

MBA books totally new I am using for MBA in manufacturing (bits pilani — MBA books totally new I am using for MBA in manufacturing (bits pilani

₹500

4 months ago

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Pearson strategy book for MBA — Pearson strategy book for MBA

₹450 ~~₹995~~

55% off

4 months ago

MBA and BBA — MBA and BBA

₹200

4 months ago

MBA and BBA — MBA and BBA

₹160

4 months ago

MBA and BBA — MBA and BBA

₹150

4 months ago

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MBA and BBA — MBA and BBA

₹100

4 months ago

MBA and BBA — MBA and BBA

₹100

4 months ago

Marketing Management — Marketing Management

₹600

For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course. This is the #1 selling marketing management textbook worldwide because it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.

4 months ago

Principles of Economics — Principles of Economics

₹200

4 months ago

Financial Accounting and Management — Financial Accounting and Management

₹200

4 months ago

Business Communication for MBA — Business Communication for MBA

₹200 ~~₹899~~

78% off

4 months ago

Indian Economy Performance and Policies — Indian Economy Performance and Policies

₹500

The second edition of Indian Economy: Performance and Policies has been thoroughly revised and updated. The Twelfth Five-Year Plan objectives, policies, approaches and data have been appropriately incorporated at suitable places. The book is specifically designed to meet the course requirement of the paper on Indian Economy (Semester IV) for the students of BCom (Hons.) at the University of Delhi. KEY FEATURES • Data updated as per Twelfth Five-Year Plan • Adequate statistical information to help in the analysis of topics • Authentic and reliable sources of information • Questions from previous years' examinations to help students understand the pattern of questions

4 months ago

MBA textbook — MBA textbook

₹500

4 months ago

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MBA textbook — MBA textbook

₹1000 ~~₹1825~~

45% off

4 months ago

corporate finance — corporate finance

₹500

4 months ago

An introduction to accountancy — An introduction to accountancy

₹400

About the Book: An Introduction to Accountancy: 11th Edition This well-known textbook provides students with the knowledge of basic accounting principles and practices in a systematic manner. The unique feature that has made this book popular among students is the simplicity of presentation which enables them to understand the subject and solve practical problems with ease. The main strengths of the book are updated text, plentiful illustrative examples and the end-of-chapter exercises with answers. The wide coverage and user-friendly approach help the book to meet the course content requirements for BCom, BBA, MCom, MCA examinations of different universities and examinations conducted by professional institutions. Key Features Updated text in view of new and withdrawn accounting standards and their interpretation. Formulation of the roadmap for convergence of Indian Accounting Standards to IFRS. Incorporation of the New Schedule VI in place of Old Schedule VI with appropriate notes, wherever necessary. Complete overhauling of solutions to all Illustrations and requisite changes in the answers to Practical Problems required due to the substitution of New Schedule VI in place of Old Schedule VI. Latest questions and problems from examinations conducted by different professional bodies and universities. Contents Section I: Accounting Principles and Processes Meaning and Scope of Accounting Accounting Principles Basic Accounting Terms Journalizing Transactions Ledger Posting and Trial Balance Sub-Division of Journal Negotiable Instruments Bank Reconciliation Statement Matching Concept Capital and Revenue Final Accounts Rectification of Errors Depreciation Provisions and Reserves Single Entry System (Final Accounts from Incomplete Records) Section II: Special Accounting Problems Consignment Accounts Joint Venture Accounts Hire Purchase, lease and Installment Purchase Systems Branch Accounts Account Current and Average Due Date Inventory Valuation Section III: Partnersh

4 months ago

MBA Book-quantitive analysis — MBA Book-quantitive analysis

₹125

4 months ago

Operations Research TAHA — Operations Research TAHA

₹200

4 months ago

MBA Books for Masters — MBA Books for Masters

₹200

The science behind the traits and quirks that drive creative geniuses to make spectacular breakthroughs What really distinguishes the people who literally change the world -- those creative geniuses who give us one breakthrough after another? What differentiates Marie Curie or Elon Musk from the merely creative, the many one-hit wonders among us? Melissa Schilling, one of the world's leading experts on innovation, invites us into the lives of eight people -- Albert Einstein, Benjamin Franklin, Elon Musk, Dean Kamen, Nikola Tesla, Marie Curie, Thomas Edison, and Steve Jobs -- to identify the traits and experiences that drove them to make spectacular breakthroughs, over and over again. While all innovators possess incredible intellect, intellect alone, she shows, does not create a breakthrough innovator. It was their personal, social, and emotional quirkiness that enabled true genius to break through--not just once but again and again. Nearly all of the innovators, for example, exhibited high levels of social detachment that enabled them to break with norms, an almost maniacal faith in their ability to overcome obstacles, and a passionate idealism that pushed them to work with intensity even in the face of criticism or failure. While these individual traits would be unlikely to work in isolation -- being unconventional without having high levels of confidence, effort, and goal directedness might, for example, result in rebellious behavior that does not lead to meaningful outcomes -- together they can fuel both the ability and drive to pursue what others deem impossible. Schilling shares the science behind the convergence of traits that increases the likelihood of success. And, as Schilling also reveals, there is much to learn about nurturing breakthrough innovation in our own lives -- in, for example, the way we run organizations, manage people, and even how we raise our children.

4 months ago

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