Buy used Master of Business Administration (MBA) books online in India

Filters

Book Condition

Book Type

Clear All Apply

Buy Second Hand Books, Used Books Online In India

Product Management in India (3rd Ed.) Grab Before Its Gone! — Product Management in India (3rd Ed.) Grab Before Its Gone!

₹549 ~~₹995~~

45% off

This completely revised and updated text, now in its Third Edition, continues to explain the underlying concepts of product management. In the process, the book equips the budding as well as the practising managers with sufficient knowledge about how to deal with different problems faced in managing any typical fast moving consumer good or durable product. Divided into three parts, the book provides, in Part I, a macro perspective of the Indian market. Part II offers an analytical discussion interspersed with vivid illustrations on conceptual issues like branding, segmentation, positioning and differentiation. Part III features several new products; it also provides latest information on the products presented in the earlier edition. In addition, it analyzes the current market situation prevailing for a particular product in India. Finally, here, each chapter shows how leading companies are successfully marketing the particular product in the Indian market. WHAT IS NEW IN THIS EDITION ? The new edition incorporates the challenges offered by many new trends like growth of modern trade, explosion of the media, and the increasing influence of rural market in India. ? Chapters on The Indian Market: Emerging Panorama, and New Marketing Challenges expose the students to contemporary concepts and examples. ? Part III offers new chapters on market analysis on products such as Tea, Soft Drinks, Chocolates, Malted Beverages, Packaged Drinking Water, Tooth-Paste, Detergents, Fairness Cream, Footwear, Mobile Phones, and Digital Camera. Besides, it gives up-to-date background information for other products covered in the earlier edition. ? The Student CD contains a set of PowerPoint Presentations (PPTs) of 20 products. This well-established study has been widely adop

5 months ago

Operation Management,12th Edition, Jay Heizer, Pearson — Operation Management,12th Edition, Jay Heizer, Pearson

₹300

This book presents a broad introduction to the field of operations in a realistic and practical manner. This book is in good condition used only during exams

5 months ago

Pearson MBA Books — Pearson MBA Books

₹1500

5 months ago

Corporate Finance — Corporate Finance

₹800

5 months ago

Advertisement

Principles of Economics — Principles of Economics

₹500

Rajas and maharajas from all over the British Indian Empire congregated in Delhi to attend the great Delhi Durbar of 1911. A new capital city was born New Delhi. Soon after, the princely states came up with elaborate palaces in the new Imperial capital Hyderabad House, Baroda House, Jaipur House, Bikaner House, Patiala House, to name a few. Why did the British government allot prime land to the princely states and how? How did the construction come up and under whose architectural design? Who occupied these palaces and what were the events held? What happened to these palatial buildings after the integration of the states with the Indian Republic? This book delineates the story behind the story, documenting history through archival research, interviews with royalty and unpublished photographs from royal private collections. Contents: Foreword; The Journey; Living with History; Hyderabad House-Guests of Honour; Baroda House - Butterfly on the Track; Bikaner House -Rajasthan Royals; Jaipur House -An Acre of Art; Patiala House -Chambers of Justice; Travancore House -Hathiwali Kothi; Darbhanga House - The 'Twain Shall Meet; The Other Palaces - Scattered Petals; Planning the Palaces -Thy Will be Done; List of Princely Palaces.

5 months ago

Corporate Communication — Corporate Communication

₹450

5 months ago

Want to see your books here? Have Used Books?

Make some extra cash by selling your old books for actual money in your UPI/Bank account. Go on, it's quick and easy.

Start Selling

Theory and Practice of Leadership — Theory and Practice of Leadership

₹450

5 months ago

Marketing Management — Marketing Management

₹150

5 months ago

MBA HRM BOOKS — MBA HRM BOOKS

₹600

5 months ago

MBA BOOKS HRM — MBA BOOKS HRM

₹250

5 months ago

Advertisement

MBA HRM books — MBA HRM books

₹200

5 months ago

Options, Futures, and Other Derivatives — Options, Futures, and Other Derivatives

₹800

5 months ago

Management of banking and financial services — Management of banking and financial services

₹500

Widely acknowledged, this popular and detailed text is a comprehensive treatise on Managerial Economics - both micro and macro-economic aspects. This text ensures a thorough understanding of core concepts before advancing to provide an expanded treatment of topics. It explains the economic environment and the impact on managerial decisions regarding price & output determination in different market structures followed by an account of the behaviour of individuals under conditions of uncertainty.

5 months ago

Investment and Portfolio Management by Prasanna Chandra — Investment and Portfolio Management by Prasanna Chandra

₹500

is an amalgamation of medical and basic sciences, and is comprehensively written and later revised and updated to meet the curriculum requirements of Medical, Pharmacy, Dental, Veterinary, Biotechnology, Agricultural Sciences, Life Sciences students, and others studying Biochemistry as one of the subjects. This book fully satisfies the revised MCI competency-based curriculum. is the first textbook on Biochemistry in English with multicolor illustrations by an Asian author. The use of multicolors is for a clear understanding of the complicated structures and reactions. is written in a lucid style with the subject being presented as an engaging story growing from elementary information to the most recent advances and with theoretical discussions being supplemented with illustrations, tables, biomedical concepts, clinical correlates, and case studies for an easy understanding of Biochemistry. has each chapter beginning with a four-line verse followed by the text with clinical correlates, a summary, and self-assessment exercises. The lively illustrations and text with appropriate headings and sub-headings in bold type faces facilitate reading path clarity and quick recall. All this will help the students to master the subject and face the examinations with confidence. provides the most recent and essential information on Molecular Biology and Biotechnology, and current topics such as Diabetes, Cancer, Free Radicals and Antioxidants, Prostaglandins, etc. describes a wide variety of case studies (77) with biomedical correlations. They are listed at the end of relevant chapters for immediate reference, quick review, and better understanding of Biochemistry. contains the basics (Bioorganic and Biophysical Chemistry, Tools of Biochemistry, Immunology, and Genetics) for beginners to learn easily Biochemistry, origins of biochemical words, confusables in Biochemistry, principles of Practical Biochemistry, and Clinical Biochemistry Laboratory.

5 months ago

New Products Management — New Products Management

₹800

5 months ago

Organizational Behavior — Organizational Behavior

₹800 ~~₹950~~

16% off

Robbins/Judge presents current, relevant research in a clear, reader-friendly writing style. Globally accepted and written by one of the most foremost authors in the field, this is a necessary read for all managers, human resource workers, and anyone needing to understand and improve their people skills.

5 months ago

Psychological Testing - Leslie A.Miller/Robert L. Lovvler/ Sandra A. — Psychological Testing - Leslie A.Miller/Robert L. Lovvler/ Sandra A.

₹448 ~~₹550~~

19% off

Brand New

5 months ago

Human Resource Management - Gary Dessler/ Biju Varkkey — Human Resource Management - Gary Dessler/ Biju Varkkey

₹700 ~~₹800~~

13% off

5 months ago

Advertisement

Derivatives and Risk Management — Derivatives and Risk Management

₹600 ~~₹750~~

20% off

5 months ago

International Financial Management — International Financial Management

₹500 ~~₹845~~

41% off

5 months ago

All MBA books — All MBA books

₹450 ~~₹829~~

46% off

5 months ago

All MBA marketing books — All MBA marketing books

₹450 ~~₹749~~

40% off

5 months ago

MBA new books — MBA new books

₹300 ~~₹699~~

57% off

5 months ago

Operations and supply Chain Management chase — Operations and supply Chain Management chase

₹430

Operations and Supply Chain Management, as the title indicates, provides increased emphasis on supply chain management in the 13th Edition. The 13th Edition continues its market leading up-to-date coverage of service operations as well. The text includes solved examples and problems, enough cases for MBA courses to use without supplementing, and the industry leading technology support suite.

2 months ago

Advertisement