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Strategic management — Strategic management

₹100

8 months ago

Managerial economics — Managerial economics

₹100

A comprehensive and student-friendly book that strives to equip young, practising and budding managers to find solutions to the real-world problems through the efficient and effective use of economic tools and techniques. The authors offer a clear and straightforward analysis of the various topics in managerial economics.

8 months ago

Logistics management — Logistics management

₹100

8 months ago

Enterprise resource planning — Enterprise resource planning

₹100

This revised edition planning is one of the fastest growing segment of information technology today, and it enables organizations to respond quickly to the ever increasing customer's needs.

8 months ago

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Total quantity management — Total quantity management

₹100

This comprehensive, student friendly book is intended as a tool to achieve quality in organizations. Completing a course based on topics covered in this book will make one confident enough to implement quality management principles in a given situation. A holistic approach, practical relevance, effective learning and a compendium of A to Z of TQM distinguish this well-written text. Inclusion of the findings of research carried out by the authors in industries and educational institutions add flavour to the book. Various examples are drawn from institutional experience, which make the understanding of the concepts easy. The special feature of this book is that every chapter has a case study, in addition to a host of short questions and summary type questions. The questions for group discussion, practical exercises and net based exercises given at the end of every chapter are unique. Intended primarily as a textbook for engineering and management students, this book would also be useful for the in-house training of engineers and managers of various industries and organizations on TQM. The book may be effectively used as a resource material for quality professionals and consultants.

8 months ago

Production and operations by upendra kachru — Production and operations by upendra kachru

₹100

This book takes a pedagogical approach that is participative and interactive, involving the case study method of learning. Chapters start with an Indian case study of a well known company. This is used as a capstone case for the chapter. The student will find this an easy learning experience as data and additional information for these enterprises is readily available. The selection of such cases makes classroom learning truly suited to the Indian business environment.The value driven approach to Operations Management is used in structuring the text into three modules. The first module discusses the infrastructure function of Operations Management. Infrastructure function is considered to be product, process, capacity and location. Module Two describes the structure of the operations function. This includes quality and other product transformation processes. Module Three focuses on the organization, people and processes i.e. the job, the work, and the workplace. In addition, most of the mathematical techniques have been separated into supplements attached to the relevant chapters. Software solutions for the techniques have been explained in the text. Every mathematical technique is exemplified with a number of solved problems. Unlike many Production and Operations Management texts, this book covers E-commerce, Industrial Safety, Maintenance, Environmental Management (Green Productivity) and new technological trends in the discipline. These sections should add to the significance of exploring how firms can gain competitive advantage and promote sustainable development at the same time. The last section of the book comprises of a selection of cases from The Indian Institute of Management at Ahmedabad. The cases encompass the entire spectrum of Indian Industry the private and the public sectors, professional and family managed business organizations, service and manufacturing industries, single industry and conglomerates. The cases relate to Operations Strategy, Supply Chain Management, Capacity Planning, New Produc

8 months ago

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Macroeconomics theory and policy — Macroeconomics theory and policy

₹100

8 months ago

Research methodology by R paneerselvam — Research methodology by R paneerselvam

₹100

This comprehensive text designed for MBA, MCom, MA (Economics), MA (Sociology) and PhD (Management, Commerce, Economics, and Engineering) courses continues to give complete account of concepts and statistical tools of research methodology in its Second Edition. The textbook also serves as a reference for consultants to carryout projects/consultancies in industries or service organizations. DISTINGUISHING FEATURES OF THE BOOK • Written in an easy to read style • Each technique is illustrated with sufficient number of numerical examples • Gives complete account of statistics and aspects of research methodology • Chapter 8 gives complete account of testing of hypotheses • Design and analysis of experiments, advanced multivariate analysis, multidimensional scaling and conjoint analysis, algorithmic research, models for industries and public systems, simulation are unique to this text. • Graded chapter-end questions NEW TO THIS EDITION Introduction of a chapter on SPSS (Chapter 17), is new to this edition which gives readers an idea to obtain statistics for different techniques presented in this text. The different screenshots for different modules of SPSS applied to suitable example problems on sample session for data creation, reports, descriptive statistics, tables, compare means, general linear model, correlation, simple regression, nonparametric tests, classify, data reduction and graphs help readers to understand the features of SPSS. AUDIENCE • MBA • MCom • MA (Economics) • MA (Sociology) and • PhD (Management, Commerce, Economics, and Engineering)

8 months ago

Financial accounting for management — Financial accounting for management

₹100

8 months ago

MBA Operations Management books — MBA Operations Management books

₹100

Services: Marketing, Operations, and Management is a comprehensive textbook specially designed to meet the needs of postgraduate management students. It explores the core concepts of the service industry and uses numerous examples, exhibits, flowcharts, formats, and illustrations to explain them.Beginning with an introduction to the service industry, the book elaborates on the service product and the importance of market research in the service industry. Imparting an understanding of consumer behavior, the book discusses segmentation, targeting and positioning in competitive markets. Important service concepts like customer perception of service, customer expectations, and physical evidence are explained. How to manage service operations and processes, evaluating customer feedback and service recovery, managing distribution channels in service industry and managing people are elaborated on. The book also discusses pricing strategies for services and promotion mix. Key contemporary issues like impact of technology, managing quality and excellence, ethics in service marketing, strategies for business growth and emerging service sectors are also explored in detail.Management students will find this book highly useful for its coverage of the key concepts explained through industry-related examples, flowcharts, tables, formats, and illustrations. With its practice-oriented approach, the book would also be useful to professionals in the service industry.

8 months ago

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MBA Operations Management books — MBA Operations Management books

₹100

8 months ago

MBA Operations Management books — MBA Operations Management books

₹100

8 months ago

MBA Operations Management books — MBA Operations Management books

₹100 ~~₹375~~

73% off

This systematically organized text, now in its second edition, gives an in-depth analysis of the multidimensional aspects of strategic marketing. Comprising a harmonious blend of theoretical aspects and real-world applications, the book presents the framework that governs a firm's strategic decisions in the area of marketing. Divided into five parts, the text attempts to provide an explanation and critical analysis of the core concepts that have driven the growth and development of the subject for decades. At the same time, emerging concepts that would shape the scope of the subject have also been highlighted. The book is specifically written for the students who pursue academic and professional programmes in marketing, management and business studies. KEY FEATURES • Provides case studies in the context of Indian business at the end of each chapter to reinforce the understanding of the theory. • Comprises glossary of terms in addition to chapter-end summary, exercises and references. • Emphasizes self-study approach by explaining complex issues in a simple and student-friendly manner. NEW TO THE SECOND EDITION • Entirely revamped and updated to make the book an effective teaching and learning resource. • New chapters on ‘Service Marketing Strategies’, ‘Global Marketing Strategies’ and ‘Internal Marketing: A Tool for Implementation’. • Inclusion of several new sections throughout the text as per the latest development in the field. TARGET AUDIENCE • Marketing MBA • (Specialisation–Marketing)

8 months ago

MBA Operations Management books — MBA Operations Management books

₹100

8 months ago

Personal Finance — Personal Finance

₹500 ~~₹900~~

44% off

The Indian Financial System is a complex amalgamation of various institutions, markets, regulations and laws, analysts, transactions, claims and liabilities. This book not only thoroughly engages with these important aspects of financial system as the bedrock of the book, but also helps students, academicians and professionals to survive and thrive in today's competitive business environment. The lucid language and comprehensive approach of this book makes it invaluable both as a textbook and a reference book. This edition has been substantially revised, with incorporation of the latest amendments and changes, and important discussions on topics like financial markets and institutions, instruments, agencies and regulations in an analytical and critical manner.

2 years ago

MBA Operations Management books — MBA Operations Management books

₹100

8 months ago

Purchasing and Supply Chain Management by Cengage — Purchasing and Supply Chain Management by Cengage

₹3500

2 years ago

Operations and Supply Chain Management — Operations and Supply Chain Management

₹350 ~~₹550~~

36% off

Operations and Supply Chain Management, as the title indicates, provides increased emphasis on supply chain management in the 13th Edition. The 13th Edition continues its market leading up-to-date coverage of service operations as well. The text includes solved examples and problems, enough cases for MBA courses to use without supplementing, and the industry leading technology support suite.

2 years ago

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Cengage 15th edition, An introduction to management science — Cengage 15th edition, An introduction to management science

₹500 ~~₹700~~

29% off

2 years ago

Pearson , Management information system for MBA — Pearson , Management information system for MBA

₹700 ~~₹900~~

22% off

2 years ago

Pearson Organisational behaviour for MBA — Pearson Organisational behaviour for MBA

₹900 ~~₹1100~~

18% off

2 years ago

ACCT managerial accounting 2nd edition for MBA — ACCT managerial accounting 2nd edition for MBA

₹700 ~~₹999~~

30% off

2 years ago

Managerial economics 3rd edition for MBA — Managerial economics 3rd edition for MBA

₹450 ~~₹695~~

35% off

2 years ago

Cost Management - A Strategic Emphasis - MBA - McGrawHill — Cost Management - A Strategic Emphasis - MBA - McGrawHill

₹190

1 year ago

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