Buy used Master of Business Administration (MBA) books online in India
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Marketing Management Textbook for sale
Business Research Methods provides students with the knowledge, understanding and necessary skills to complete a business research. The reader is taken step-by-step through a range of contemporary research methods, while numerous worked examples an
Operations Research (Management science) Textbook for sale
Operations Research: Theory and Applications is a comprehensive textbook for courses in quantitative methods, operations research, management science, analytical methods for decision-making, and other related subjects. The all new fifth edition of the book further enhances the easy-to-understand approach adopted in earlier editions. This approach provides the readers an understanding of the problem-solving methods based on a careful discussion of model formulation, solution procedures, and analysis of results.
Entrepreneurship A South asian perspective
Post liberalization, India has unleashed its entrepreneurial talent. Thousands of entrepreneurs were born in the last decade itself and many of them have made global marks. Though David McClelland and team had demonstrated nearly fifty years ago in India that entrepreneurs could be developed through psychological education, and the Gujarat experience demonstrated beyond doubt the same thing, entrepreneurial education was limited to a few institutions. However, post liberalization, several universities and institutions in India are offering courses on entrepreneurship. This book, Entrepreneurship: A South-Asian Perspective, deals with various facets of entrepreneurship and is meant to meet the requirements of management and commerce students of various universities across the country.
MBA BOOK FOR MBA
Created through a "student-tested, faculty-approved" review process with over 100 students and faculty, HR2 is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners at a value-based price. HR2 employs real life learning features, such as "HR in the 21st Century," highlighting important challenges facing managers and employees in today's business climate. Opening and Closing Cases explore real companies and organizations in-depth and delve into some of today's most effective, unique approaches in dealing with HR issues. Memorable quotes woven throughout the text put voice to the critical concepts covered in each chapter. Time-saving Instructor Prep Cards and powerful supplements, as well as a full suite of online learning aids for students, help ensure you have the resources at your fingertips to keep students motivated and excited about HR.
IIM MBA Sales and Distribution
"The Primary aim of the book is to provide students of management with a firm foundation for understanding all the main components of sales and distribution management. The book has a practical orientation, as it is written by authors who have worked as practicing managers mostly in sales and distribution and between them have over 60 yrs of industry experience. The book, therefore, is a useful resource to practicing professionals in industry, training and consultancy. New to this edition ? Coverage of all the topics that a sales/distribution manager needs to know in order to carry out his/her job effectively. ? Focus on the decision-making process and implementation of decisions in sales and distribution management. ? A new chapter on Sales Promotion has been added to reflect the increasing interest in sales promotion shown by industry professionals and academic fraternity. ? Important topics have been introduced and expanded like e-Selling, Marketing Intelligence, Retailing, Managing Key Accounts, Marketing Logistics and SCM, Channel Systems and their Management, and so on."
