Buy used Master of Business Administration (MBA) books online in India
Buy Second Hand Books, Used Books Online In India
Macroeconomics
The twelfth edition of Macroeconomics offers a comprehensive introduction to the subject. The title focuses extensively on economy-based models and intends to teach students how current economic issues may be related to larger economic concepts. Empirical data and illustrations are also provided in the book f or this purpose. Equal importance has been given to the merits and the demerits of economic policy, thus making this textbook balanced in its approach to economic policy. Salient Features: Col or edition that makes the reading experience more enticing than ever New Chapter on the National Debt Coverage on the Great Recession New section on dynamic stochastic general equilibrium (DSGE) models added in Chapter 24 Thoroughly updated text to reflect the newest data Reorganization of content in chapters 6, 19 and 20.
Marketing Management by Philip Kotler Kevin Lane Keller
For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course. This is the #1 selling marketing management textbook worldwide because it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.
Product Design and Development
Over the years, total quality management has become very important for improving a firm's processing capabilities to sustain competitive advantages. And in the last few years, the world has gone through many major changes in terms of information technology, quality system standards, customer satisfaction levels, economic changes, approaches of the government and political alignments on the national and international level. Keeping these developments in mind, Total Quality Management, 5e has been revised to focus on encouraging a continuous flow of incremental improvements from the bottom of the organization's hierarchy.
Business Statistics book for MBA/BBA
The Indian Economy Since 1991: Economic Reforms and Performance is the outcome of a collaborative effort by 28 experts who have made significant contributions in research toward the Indian economy. Using a data-based, analytical approach to key economic issues and problems, coupled with extensive coverage and a critical and in-depth analysis of the developments in all major sub-sectors of the Indian economy, this edited volume examines the impact of the reforms on various fronts such as economic performance, employment, unemployment, planning process, financial and fiscal sectors, external sector, agriculture, industry, infrastructure, health, education, poverty and federal finance since 1991.
Business Statistics for BBA/MBA
This leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Charles Hill and Gareth Jones integrate cutting-edge research on topics including corporate performance, governance, strategic leadership, technology, and business ethics through both theory and cases. Based on real-world practices and current thinking in the field, the Ninth Edition of Strategic Management features an increased emphasis on the changing global economy and its role in strategic management.
