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Cost Accounting (Text, Problems & Case Studies)
1. FINANCIAL AND MANAGEMENT ACCOUNTING: AN OVERVIEW 2. ACCOUNTING POSTULATES, CONCEPTS AND PRINCIPLES 3. ACCOUNTING EQUATION AND TRANSACTION ANALYSIS 4. ACCOUNTING MECHANICS-I: JOURNALS 5. CASH BOOK AND SUBSIDIARY BOOKS 6. ACCOUNTING MECHANICS-II: LEDGER POSTING AND TRIAL BALANCE 7. BANK RECONCILIATION STATEMENT 8. ERRORS AND THEIR RECTIFICATION 9. PREPARATION OF FINANCIAL STATEMENTS: PROFIT AND LOSS ACCOUNT AND BALANCE SHEET 10. DEPRECIATION ACCOUNTING 11. INVENTORY VALUATION 12. STATEMENT OF CHANGES IN FINANCIAL POSITION (SCFP) 13. CASH FLOW STATEMENT 14. FINANCIAL STATEMENT ANALYSIS 15. NATURE OF COST ACCOUNTING 16. COST: CONCEPTS AND CLASSIFICATIONS 17. MATERIALS CONTROL 18. LABOUR COSTS ACCOUNTING AND CONTROL 19. OVERHEADS: DISTRIBUTION 20. JOB, CONTRACT AND BATCH COSTING 21. PROCESS COSTING 22. SERVICE COSTING 23. MARGINAL (VARIABLE) COSTING 24. ALTERNATIVE CHOICES DECISIONS 25. STANDARD COSTING 26. BUDGETING 27. RESPONSIBILITY ACCOUNTING, DIVISIONAL PERFORMANCE MEASUREMENT AND TRANSFER PRICING 28. ACTIVITY-BASED COSTING (ABC) APPENDIX - CASES.
Operation and supply chain management
Operations and Supply Chain Management, as the title indicates, provides increased emphasis on supply chain management in the 13th Edition. The 13th Edition continues its market leading up-to-date coverage of service operations as well. The text includes solved examples and problems, enough cases for MBA courses to use without supplementing, and the industry leading technology support suite.
Marketing Management Indian Cases(Case study book)
Marketing Management INDIAN CASES Marketing Management: Indian Cases is a casebook companion aimed to help readers understand the concepts of marketing in the Indian context. The booklet carries 23 contemporary cases which provide in-depth analysis of different marketing principles and theories as applied by various companies in India and Asia. This casebook will be useful for students pursuing MBA and PGDBM courses. HIGHLIGHTS Explore marketing mix with MTR Foods Understand customer value with India's e-commerce space and Flipkart Delve into the world of Information System and data utilization with Starbucks and Amazon Learn to leverage corporate trust and technology strength in the B2B market with Zicom Comprehend marketer's challenges and complexities with Facebook's strategies in India and China Mahindra & Mahindra explains consumer segmentation strategies Kellogg's Corn Flakes shows the way to find market for a product Fevicol demonstrates how to reinvent brand and sales Oreo illustrates the advantages of effective integrated marketing communication Comprehend digital marketing with Wonder Cement Unilever shows the way to build brand and market with holistic marketing initiatives
MBA Marketing Management 15th edition
For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course. This is the #1 selling marketing management textbook worldwide because it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.