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Entrepreneurship McGrawhill 11e (Hisrich, Peters, Shepherd)
Entrepreneurship, 11th edition, is a textbook that encourages students and readers to follow a logical manner on the process of formulating, planning, and implementing a new venture. It draws examples from real-life entrepreneurs and successful ventures. Its lucid language, excellent pedagogical features along with mention of important websites assist readers to reinforce key topics and get started. Comprehensive book-end cases give in-depth insights and address the dynamics of todays entrepreneurial challenges. While striking a fine balance between theory and practice, the text attributes special focus on the Indian context to improve the comprehension of concepts for the Indian audience.
Human Resource Management (Dessler, Varkkey) Pearson 17th Edition
Human Resource Management, 17e provides students in human resource management courses and practicing managers with a full and practical introduction to the latest human resource management concepts and techniques in a highly readable and understandable form. This book is a useful resource for readers as it delves into the fundamentals of HR practices and highlights the need for a strong foundation in HR/personnel management concepts and techniques for the effective execution of day-to-day management responsibilities. The Indian edition, enriched with examples and case studies of Indian companies, makes the discussion of topics an interesting read for the audience of this book in this subcontinent. Features Coverage on the COVID-19 pandemics effects on HR. Revised Chapter 2 on Employment Laws in India and the U.S. Enriched features like New Opening Vignettes, New Normal boxes, and expanded Diversity Counts boxes. Special focus on Diversity, Equity, and Inclusion (DE&I) Discussion of topics with Indian examples like Axis Bank, Tech Mahindra, Marico, Zydus Lifesciences, Mahindra and Mahindra, Infosys, and many more. Inclusion of Indian case studies of Bank of Baroda, Zomato, Taj Mahal Palace Hotel (IHC), and a few others.
Data Mining for Business Analytics (Shmueli, Bruce) Wiley
Data Mining for Business Analytics: Concepts, Techniques, and Applications in Python presents an applied approach to data mining concepts and methods, using python software for illustration. Readers will learn how to implement a variety of popular data mining algorithms in Python to tackle business problems and opportunities. It is a comprehensive resource for students pursuing courses in data mining, business analytics, and related courses within the domain of AI.
Database Systems (Elmasri, Navathe) Pearson 7th Edition
Pearson introduces the seventh edition of its best seller on database systems by Elmasri and Navathe. This thoroughly revised edition introduces the fundamental concepts necessary for designing, using, and implementing database systems and database applications. Our presentation stresses the fundamentals of database modeling and design, the languages and models provided by the database management systems, and database system implementation techniques.The book is meant to be used as a textbook for a one- or two-semester course in database systems at the junior, senior, or graduate level, and as a reference book. The goal is to provide an in-depth and up-to-date presentation of the most important aspects of database systems and applications, and related technologies.
Procurement Principles and Management Pearson 11 edition
Now in its eleventh edition, Procurement Principles and Management has been essential reading for practitioners and students of purchasing and procurement for nearly 50 years. This new edition will provide the reader with a reflection of mainstream practice alongside insight into developing ideas and approaches. This book has been updated to cover the continuous change and development in the field of purchasing, and carefully balances emerging philosophies with proven and established thinking and practice in the profession.
Positive Psychology (Snyder, Lopez) Sage 2nd Edition
This revision of the cutting edge, most comprehensive text for this exciting field presents new frameworks for understanding positive emotions and human strengths. The authors show how to apply psychological science to improve schooling, the workplace, and cooperative lifestyles among people. Well-crafted exercises engage students in applying major principles to their own lives, and more than 50 case histories and comments from leaders in the field vividly illustrate key concepts.
Economics of Strategy (Besanko, Dranove, Shanley, Schaefer) Wiley 7e
Phone-9836800954 Economics of Strategy focuses on the key economic concepts students must understand and master to develop a sound business strategy. With a thorough and deep analysis, this Indian adaptation introduces the emerging business phenomena such as online network applications, business platforms, and big data. The inclusion of a completely new chapter on Business Platforms and Competition will help students in comprehending the role of platforms in todays competitive business era.
Marketing Research Text and Cases (Rajendra Nargundkar) McGrawhill 4e
This revised fourth edition of Marketing Research continues to provide a crisp, clear, and easy-to-understand view of the methods, processes and techniques used in marketing research. The book has been updated to reflect some recent developments in the subject area that aid managerial decision-making. All aspects of marketing researchquantitative and qualitative, the what, why, and how of statistical toolsare covered with the help of relevant case studies.
Competing on Analysis (Thomas Davenport, Harris) Harvard Business Rev
Phone-9836800954 Competing On Analytics: The New Science Of Winning, available in hardcover, is a book for those who want to learn the art of analytic thinking and use it to transform the basic data of a company into a competitive tool. This is very handy especially for those readers who have jobs in the corporate sector. It attempts to help them unleash the best of analytics.This book mainly puts all its focus on the environment that revolves around business. It tries to tell the readers how data plays a very important role in a company these days. Apart from decision making, this book teaches how raw data can be used effectively as a competitive tool.In Competing On Analytics: The New Science Of Winning, the author also describes the different methods used by organizations that show high performance. The various ways of building competitive strategies with insights got from analyzing data is explained.Competing On Analytics: The New Science Of Winning, the first edition, was published on March 6, 2007. The authors have attempted to show the readers how simple it is to track the most profitable customers to get a great deal. It also talks about how product innovation can be accelerated and logistics can be regularized.
Educart's Social Science Question Bank
EDUCART's Social Science Question bank for the preparation of 10th CBSE Board Chapter wise Theory, Latest Syllabus, New Pattern syllabus, Past year questions and Previous year Topper's Answer sheets. By solving this Book, I secured 95 percent in my Boards.
Educart's Science Question Bank
EDUCART's Science Question bank for the preparation of 10th CBSE Board Chapter wise Theory, Latest Syllabus, New Pattern syllabus, Past year questions and Previous year Topper's Answer Sheets. By solving this Book, I secured 95 percent in my Boards.
Horngren's Cost Accounting (Datar, Rajan) 16 Edition Pearson
Cost accounting provides key data to managers for planning and controlling, as well as costing products, services, even customers. Cost Accounting, 16e focuses on how this discipline would help managers make better decisions, as cost accountants are increasingly becoming integral members of companys decision-making teams. In order to emphasize this prominence in decision making, the authors have used the different costs for different purposes theme throughout this book. By focusing on basic concepts, analyses, uses, and procedures instead of procedures alone, they have recognized cost accounting as a managerial tool for business strategy and implementation. This textbook also prepares students for the rewards and challenges they face in the professional cost accounting world of today and tomorrow.
