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Nobel for knowledge
One-legged Long John Silver, treacherous Captain Billy Bones, wicked Black Dog and the terrifying Blind Pew are the most cruel and frightening pirates ever to sail the high seas! They all dream of finding Captain Flint's buried treasure, but it is young Jim Hawkins who finds Flint's map of Treasure Island. Can Jim and his friends outwit these bloodthirsty pirates and claim the glorious bounty? Treasure Island, the most famous pirate story ever told, has been thrilling young readers for generations with its tales of buccaneers, buried gold and X marks the spot.
Microeconomics global edition
Microeconomics exposes students to topics that play a central role in microeconomics. From game theory and competitive strategy, to the roles of uncertainty and information, and the analysis of pricing by firms with market power, the text helps students understand what’s going on in the world of business. It also shows students how microeconomics can be used as a practical tool for decision-making and for designing and understanding public policy. The Ninth Edition, Global Edition, further illustrates microeconomics’ relevance and usefulness with new coverage and examples, and an improved exposition that is clear and accessible as well as lively and engaging. With Microeconomics, readers will be able to fully appreciate how a modern economy functions.For Intermediate Microeconomics courses.
Beyond competitive advantage
A competitive advantage just isn't enough. Your company is turning in regular profits every year, and its market share is only getting bigger. Competitors can’t touch you. So why is your stock price so sluggish? The answer is as simple as it is cruel: investors aren’t interested in history, and they already know you’re profitable and competitive—that knowledge is baked into your stock price. The hard reality is that a competitive advantage just isn’t enough. Investors want companies to surprise them with unexpected value, which means that you can outperform market expectations only if you as a leader know how to find, create, and deliver a series of multiple competitive advantages. This is why a corporate theory is so important. A good corporate theory provides a compass for those at the strategic helm, guiding their decisions about what assets and activities to pursue, what investments to make, and what strategies to adopt. Behind every long-term corporate success story lies a basic theory about how that company creates value. In Beyond Competitive Advantage, strategy professor Todd Zenger describes what makes a great corporate theory and helps readers understand the many tensions and trade-offs they’ll face as they apply the theory to meet the challenge of market expectations. Based on years of research and analysis, Beyond Competitive Advantage provides managers and executives with a framework for both sustaining value and creating growth.
Testing business ideas
A practical guide to effective business model testing7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder's global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas.Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments.Testing Business Ideas uses an engaging 4-color format to:Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.
IT STARTS WITH US BY COLLEEN HOOVER
Before It Ends with Us, it started with Atlas. Colleen Hoover tells fan favorite Atlas’s side of the story and shares what comes next in this long-anticipated sequel to the “glorious and touching” (USA TODAY) #1 New York Times bestseller It Ends with Us. Lily and her ex-husband, Ryle, have just settled into a civil coparenting rhythm when she suddenly bumps into her first love, Atlas, again. After nearly two years separated, she is elated that for once, time is on their side, and she immediately says yes when Atlas asks her on a date.But her excitement is quickly hampered by the knowledge that, though they are no longer married, Ryle is still very much a part of her life—and Atlas Corrigan is the one man he will hate being in his ex-wife and daughter’s life.Switching between the perspectives of Lily and Atlas, It Starts with Us picks up right where the epilogue for the “gripping, pulse-pounding” (Sarah Pekkanen, author of Perfect Neighbors) bestselling phenomenon It Ends with Us left off. Revealing more about Atlas’s past and following Lily as she embraces a second chance at true love while navigating a jealous ex-husband, it proves that “no one delivers an emotional read like Colleen Hoover” (Anna Todd, New York Times bestselling author).
