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The Psychology of Money
Timeless lessons on wealth, greed, and happiness doing well with money isn’t necessarily about what you know. It’s about how you behave. And behavior is hard to teach, even to really smart people. How to manage money, invest it, and make business decisions are typically considered to involve a lot of mathematical calculations, where data and formulae tell us exactly what to do. But in the real world, people don’t make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your unique view of the world, ego, pride, marketing, and odd incentives are scrambled together. In the psychology of money, the author shares 19 short stories exploring the strange ways people think about money and teaches you how to make better sense of one of life’s most important matters.
Financial statements
Market_Desc: · Accountants· Financial analysts Special Features: · This book contains updated and latest pronouncements of Accounting Standards both US and International. About The Book: This text is an expert guide to interpreting financial statements and information that helps readers in the competitive edge they need. This book shows how to accurately evaluate a firm's financial status and make informed investment decisions. It features a comparative analysis of US and international reporting requirements, and the latest methods of financial research.
MBA BOOK FOR MBA
Primary market: mba, mcom, ca, cfa, icwa and other postgraduate and professional courses. The book highlights the modern, analytical approach to corporate finance decision-making. Its aim is: to help readers develop a thorough understanding of the theories and concepts underlying financial management in a systematic way to make the subject of finance interesting to learn, simple to comprehend and relevant in practice to help readers appreciate the logic for making better financial decisions the book has excellent pedagogical tools like excel applications, illustrative problems, real-life examples, cases, and practical projects, and distinctly differentiates itself from other textbooks in terms of coverage, presentation, and equal focus on theory and practice. The text comprehensively covers mba, m com, ca, cfa, icwa and other postgraduate and professional courses.
MBA BOOK FOR MBA
Robbins/Judge presents current, relevant research in a clear, reader-friendly writing style. Globally accepted and written by one of the most foremost authors in the field, this is a necessary read for all managers, human resource workers, and anyone needing to understand and improve their people skills.
MBA BOOK FOR MBA
For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course. This is the #1 selling marketing management textbook worldwide because it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.
