Clankart Logo

Buy used UPSC Books online in India

Buy Second Hand Books, Used Books Online In India

Advertisement
Want to see your books here? Have Used Books?
Make some extra cash by selling your old books for actual money in your UPI/Bank account. Go on, it's quick and easy.
Advertisement
Marketing Management - By Philip Kotler

Marketing Management - By Philip Kotler

₹599

Asia is the most populated geographical region, with 50% of the world's inhabitants living there. Coupled that with the impressive economic growth rates in many Asian countries, the region provides a very attractive and lucrative market for many businesses, big and small and from all industries. In addition, Asia is also a dynamic market that significantly grows with developments in technology and digitalization. For example, a research by Google and Temasek shows that Southeast Asia is the world's fastest growing internet region. The internet economy in Southeast Asia is expected to grow by 6.5 times from US$31 billion in 2015 to US$197 billion in 2025.All these make it critical for marketers, whether domestic, regional or global, to stay in touch if not ahead, in their understanding of what is happening in Asia from a marketing perspective and what Asia has to offer to the world.One phenomenon happening in the Asian market and which marketers should pay utmost attention to, is the rapidly unfolding digital revolution that has fundamentally transformed not just the extent but also the nature of competition. What makes it even more challenging and complicating is also how such a revolution impacts on consumer and business buying behavior.Disruptive technologies supported by this digital revolution have brought in new competitors and enabled existing competitors to surpass the conventional boundaries which we may be quite familiar with. Asian consumers have become more educated and connected and have embraced newer ways of selecting, buying and using products and services. In this book, the Father of Modern Marketing, Professor Philip Kotler has collaborated with two marketing experts from Asia, Hermawan Kartajaya from Indonesia and Hooi Den Huan from Singapore to publish a book on Marketing for Competitiveness: Asia to the World — In the Age of Digital Consumers. This book argues that marketing is no longer just vertical but has encompassed a new, more horizontal paradigm. In addition to many new concepts and fra

2 months ago
Advertisement
NTSE MAT+SAT CLASS 10 STUDY PACKAGE

NTSE MAT+SAT CLASS 10 STUDY PACKAGE

₹300 ₹685
56% off

1. NTSE for Class 10th is a complete study package for both MAT & SAT 2. The guide is divided into sections and into parts further 3. Separate section has been provided for General knowledge 4. Good number of MCQs are given for mind mapping and retaining concepts 5. 5 solved Papers and Practice Sets are provided for revision Growing talent at a young age leads to a successful academic careers and as well as professions. Around 3 lacs students appear for the NTSE competition every year, which focuses on the students’ conceptual clarity and skills learnt from school syllabus. Grab an opportunity to expand the reach of your talent with 2021-22 edition of “Study Package of NTSE” for Class 10. It is designed on the identical format of the exam giving the complete coverage to the syllabus as prescribed by the board. As you go through the book, the entire syllabus has been divided into 2 Parts; Paper I MAT (Mental Aptitude Test) and Paper II SAT (Scholastic Aptitude Test), that have been categorized under various parts. Theory given in each chapter captures salient points in a lucid manner. Ample MCQs, 5 Practice Exercises and Solved Papers (2021-2017) are provided to help you know the latest exam trend & pattern and to make you ready to face exam. TOC Solved Papers [2021-2017], PAPER I – MAT: Part I – Verbal Reasoning, Part II – Non Verbal Reasoning, PAPER II – SAT: Part I Physics, Part II Chemistry, Part III Biology, Part IV Mathematics, Part V History, Part VI Geography, Part VII Civics, Part VIII Economics, General Knowledge, Practice Sets (1-5)

3 months ago
Advertisement
Advertisement