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Book reading — Book reading

₹499

Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us?Nir Eyal answers these questions (and many more) with the Hook Model - a four-step process that, when embedded into products, subtly encourages customer behaviour. Through consecutive "hook cycles," these products bring people back again and again without depending on costly advertising or aggressive messaging.Hooked is based on Eyal's years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder - not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behaviour.Eyal provides readers with practical insights to create user habits that stick; actionable steps for building products people love; and riveting examples from the iPhone to Twitter, Pinterest and the Bible App.Nir Eyal spent years in the video gaming and advertising industries where he learned, applied, and at times rejected, techniques described in Hooked to motivate and influence users. He has taught courses on applied consumer psychology at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design and is a frequent speaker at industry conferences and at Fortune 500 companies. His writing on technology, psychology, and business appears in the Harvard Business Review, The Atlantic, TechCrunch, and Psychology Today.Ryan Hoover's writing has appeared in Tech- Crunch, The Next Web, Forbes, and Fast Company. After working on Hooked with Nir Eyal, Hoover founded Product Hunt, a company that has been described as "the place to discover the next big things in tech."

2 weeks ago

Princess diaries- Crowning glory — Princess diaries- Crowning glory

₹200

2 weeks ago

Princess Diaries- Royal Scandal — Princess Diaries- Royal Scandal

₹200

2 weeks ago

Atomic Habits — Atomic Habits

₹500

2 weeks ago

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The Psychology of Money — The Psychology of Money

₹300

Timeless lessons on wealth, greed, and happiness doing well with money isn’t necessarily about what you know. It’s about how you behave. And behavior is hard to teach, even to really smart people. How to manage money, invest it, and make business decisions are typically considered to involve a lot of mathematical calculations, where data and formulae tell us exactly what to do. But in the real world, people don’t make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your unique view of the world, ego, pride, marketing, and odd incentives are scrambled together. In the psychology of money, the author shares 19 short stories exploring the strange ways people think about money and teaches you how to make better sense of one of life’s most important matters.

2 weeks ago

IKIGAI the Japanese secret to a long and happy life — IKIGAI the Japanese secret to a long and happy life

₹350

Bring meaning and joy to all your days with the internationally bestselling guide to ikigai.According to the Japanese, everyone has an ikigai – a reason for living. And according to the residents of the Japanese island of Okinawa – the world’s longest-living people – finding it is the key to a happier and longer life.Inspiring and soothing, this book will bring you closer to these centenarians’ secrets: how they leave urgency behind; keep doing what they love for as long as possible; nurture friendships; live in the moment; participate in their communities and throw themselves into their passions. And it provides practical tools to help you discover your own personal ikigai. Because who doesn’t want to find the joy in every day?

2 weeks ago

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DEEP WORK Cal Newport — DEEP WORK Cal Newport

₹300

Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill that allows you to quickly master complicated information and produce better results in less time. Deep Work will make you better at what you do and provide the sense of true fulfillment that comes from craftsmanship. In short, deep work is like a super power in our increasingly competitive twenty-first century economy. And yet, most people have lost the ability to go deep-spending their days instead in a frantic blur of e-mail and social media, not even realizing there's a better way.In Deep Work, author and professor Cal Newport flips the narrative on impact in a connected age. Instead of arguing distraction is bad, he instead celebrates the power of its opposite. Dividing this book into two parts, he first makes the case that in almost any profession, cultivating a deep work ethic will produce massive benefits. He then presents a rigorous training regimen, presented as a series of four "rules," for transforming your mind and habits to support this skill.1. Work Deeply2. Embrace Boredom3. Quit Social Media4. Drain the ShallowsA mix of cultural criticism and actionable advice, Deep Work takes the reader on a journey through memorable stories-from Carl Jung building a stone tower in the woods to focus his mind, to a social media pioneer buying a round-trip business class ticket to Tokyo to write a book free from distraction in the air-and no-nonsense advice, such as the claim that most serious professionals should quit social media and that you should practice being bored. Deep Work is an indispensable guide to anyone seeking focused success in a distracted world.

2 weeks ago

Atomic Habits by James Clear — Atomic Habits by James Clear

₹250

An alternative cover edition for this ISBN can be found here. Transform your life with tiny changes in behaviour, starting now. People think that when you want to change your life, you need to think big. But world-renowned habits expert James Clear has discovered another way. He knows that real change comes from the compound effect of hundreds of small decisions: doing two push-ups a day, waking up five minutes early, or holding a single short phone call.He calls them atomic habits.In this ground-breaking book, Clears reveals exactly how these minuscule changes can grow into such life-altering outcomes. He uncovers a handful of simple life hacks (the forgotten art of Habit Stacking, the unexpected power of the Two Minute Rule, or the trick to entering the Goldilocks Zone), and delves into cutting-edge psychology and neuroscience to explain why they matter. Along the way, he tells inspiring stories of Olympic gold medalists, leading CEOs, and distinguished scientists who have used the science of tiny habits to stay productive, motivated, and happy.These small changes will have a revolutionary effect on your career, your relationships, and your life.

2 weeks ago

Harry Potter And The Chamber Of Secrets — Harry Potter And The Chamber Of Secrets

₹400 ~~₹599~~

33% off

'There is a plot, Harry Potter. A plot to make most terrible things happen at Hogwarts School of Witchcraft and Wizardry this year.'Harry Potter's summer has included the worst birthday ever, doomy warnings from a house-elf called Dobby, and rescue from the Dursleys by his friend Ron Weasley in a magical flying car! Back at Hogwarts School of Witchcraft and Wizardry for his second year, Harry hears strange whispers echo through empty corridors – and then the attacks start. Students are found as though turned to stone... Dobby's sinister predictions seem to be coming true.Jonny Duddle (Cover Illustration), Tomislav Tomić (Map Illustration).

2 weeks ago

The Secret Garden — The Secret Garden

₹350 ~~₹555~~

37% off

"One of the most delightful and enduring classics of children's literature, The Secret Garden by Victorian author Frances Hodgson Burnett has remained a firm favorite with children the world over ever since it made its first appearance. Initially published as a serial story in 1910 in The American Magazine, it was brought out in novel form in 1911. The plot centers round Mary Lennox, a young English girl who returns to England from India, having suffered the immense trauma by losing both her parents in a cholera epidemic. However, her memories of her parents are not pleasant, as they were a selfish, neglectful and pleasure-seeking couple. Mary is given to the care of her uncle Archibald Craven, whom she has never met. She travels to his home, Misselthwaite Manor located in the gloomy Yorkshire, a vast change from the sunny and warm climate she was used to. When she arrives, she is a rude, stubborn and given to stormy temper tantrums. However, her nature undergoes a gradual transformation when she learns of the tragedies that have befallen her strict and disciplinarian uncle whom she earlier feared and despised. Once when he's away from home, Mary discovers a charming walled garden which is always kept locked. The mystery deepens when she hears sounds of sobbing from somewhere within her uncle's vast mansion. The kindly servants ignore her queries or pretend they haven't heard, spiking Mary's curiosity. The Secret Garden appeals to both young and old alike. It has wonderful elements of mystery, spirituality, charming characters and an authentic rendering of childhood emotions and experiences. Commonsense, truth and kindness, compassion and a belief in the essential goodness of human beings lie at the heart of this unforgettable story. It is the best known of Frances Hodgson Burnett's works, though most of us have definitely heard of, if not read, her other novel Little Lord Fauntleroy. The book has been adapted extensively on stage, film and television and translated into all the world's major languages. In 199

2 weeks ago

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Humorous- LIFE IS TREMENDOUS (Must read) — Humorous- LIFE IS TREMENDOUS (Must read)

₹120

Believing that enthusiasm makes the difference, Charlie shows how anyone can be happy, involved, relevant, and secure in the midst of a high-pressure, commercialized, automated society.

2 weeks ago

Kottler Keller — Kottler Keller

₹500 ~~₹3000~~

83% off

I used this book for one MBA marketing course. It's the Global Edition but I did not find any difference from classmates who had the regular edition (and paid more money). There are no markings in the book and some noticeable wear on the cover. Overall great buy!

2 weeks ago

Dear Debbie by Freida McFadden — Dear Debbie by Freida McFadden

₹400

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Crime and Punishment - Fyodor Dostoevsky — Crime and Punishment - Fyodor Dostoevsky

₹450

Raskolnikov is surrounded by the harsh injustices of the world, and his guilt is unbearable. As Raskolnikov enters a dangerous cat and mouse game with the examining magistrate, a psychological thriller unfolds that probes how far humanity might go when driven by disillusionment and whether any crime can be justified by a higher purpose.

2 weeks ago

The 7 Habits of Highly Effective People - Students Self-Help Book — The 7 Habits of Highly Effective People - Students Self-Help Book

₹420

New York Times bestseller—over 25 million copies soldThe No. 1 Most Influential Business Book of the Twentieth Century“[Thirty] years after it first appeared, the wisdom of The 7 Habits is more relevant than ever. On an individual level people are burning out, and on a collective level we are burning up the planet. So Dr. Covey’s emphasis on self-renewal and his understanding that leadership and creativity require us to tap into our own physical, mental, and spiritual resources are exactly what we need now.” Arianna HuffingtonOne of the most inspiring and impactful books ever written, The 7 Habits of Highly Effective People has captivated readers for nearly three decades. It has transformed the lives of presidents and CEOs, teachers and parents - millions of people of all ages and occupations. Now, this 30th anniversary edition of the timeless classic commemorates the wisdom of the 7 habits with modern additions from Sean Covey.The 7 habits have become famous and are integrated into everyday thinking by millions and millions of people. Why? Because they work!With Sean Covey’s added takeaways on how the habits can be used in our modern age, the wisdom of the 7 habits will be refreshed for a new generation of leaders.They Habit 1: Be ProactiveHabit 2: Begin with the End in MindHabit 3: Put First Things FirstHabit 4: Think Win/WinHabit 5: Seek First to Understand, Then to Be UnderstoodHabit 6: SynergiseHabit 7: Sharpen the SawThis beloved classic presents a principle-centered approach for solving both personal and professional problems. With penetrating insights and practical anecdotes, Stephen R. Covey reveals a step-by-step pathway for living with fairness, integrity, honesty, and human dignity - principles that give us the security to adapt to change and the wisdom and power to take advantage of the opportunities that change creates.Stephen R. Covey dedicated his life to demonstrating how a person can truly control their destiny with profound yet straightforward guidance. As an internationally respected leader

2 weeks ago

2 states by chetan bhagat — 2 states by chetan bhagat

₹100

Love marriages around the world are simple: Boy loves girl. Girl loves boy. They get married. In India, there are a few more steps: Boy loves Girl. Girl loves Boy. Girl's family has to love boy. Boy's family has to love girl. Girl's Family has to love Boy's Family. Boy's family has to love girl's family. Girl and Boy still love each other. They get married.Welcome to 2 States, a story about Krish and Ananya. They are from two different states of India, deeply in love and want to get married. Of course, their parents don't agrees. To convert their love story into a love marriage, the couple have a tough battle in front of them. For it is easy to fight and rebel, but it is much harder to convince. Will they make it?From the author of blockbusters Five Point Someone, One Night @ the Call Center and The 3 Mistakes of My Life, comes another witty tale about inter-community marriages in modern india.

2 weeks ago

How India sees the world — How India sees the world

₹325

Former India Foreign Secretary Shyam Saran has had a ringside view of the most critical events and shifts in Indian foreign policy in the new millennium. In this magisterial book, Saran discerns the threads that tie together his experiences as a diplomat.In his book, part memoir and part thesis on India’s international relations since Independence, Shyam Saran discerns the threads that tie together his experiences as a diplomat. Using the prism of Kautilya’s Arthashastra and other ancient treatises on statecraft, Saran shows the historical sources of India’s worldview. He looks at India’s neighbourhood and the changing wider world through this lens and arrives at fascinating conclusions — the claims that the world is hurtling towards Chinese unipolarity are overblown; international borders are becoming irrelevant as climate change and cyber terror bypass them; and India shouldn’t hold its breath for a resolution to its border disputes with China and Pakistan in the foreseeable future. The book also takes the reader behind the closed doors — from Barack Obama popping by a tense developing-country strategy meeting at the Copenhagen climate change summit to the private celebratory dinner thrown by then US President George W. Bush for then Prime Minister Manmohan Singh on the success of the nuclear deal.Praise For The Book - ‘Part history, part memoir, How India Sees the World is an illuminating and at times controversial insight into the thinking of one of India’s great diplomats and civil servants. A vigorous defender of India’s national interests, Shyam Saran offers us a unique and candid view of policy deliberations at the highest levels of the Indian government. He rightly argues for a deeper understanding of China and the historic factors which inform and shape its strategic behaviour today. Moreover, Ambassador Saran provides a timely overview of the contemporary challenges facing global politics, including but not limited to cyberspace, climate change and outer space. This is a strong contribution from a fine

2 weeks ago

build don't talk — build don't talk

₹190

Travel far and wide with an Indian sailor and his endless love for the sea! Imagine an infinite blue ocean and somewhere in the middle of it, tossed by wind and wave-a single boat. In it a solitary sailor. This is the gritty, glorious and true adventure of Commander Abhilash Tomy, a former officer of the Indian Navy, who in 2012 set off on the journey of a lifetime. Without once stopping by land, he circumnavigated the world alone for 151 days, encountering deathly perils on choppy waters! No other Indian had sailed like this before. When he finally returned to India, Abhilash was awarded the Kirti Chakra for his heroism. Dive right into this rousing tale of a real-life hero whose ambition, courage, and determination to circle the world on his little boat, will fire up your imagination. And as you travel with Abhilash across the ocean, learn about famous ships and sailors, legends and maps, winds and currents, and a score and more fascinating stories about our world of water.

2 weeks ago

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You only live once — You only live once

₹150 ~~₹250~~

40% off

'Warm, funny, and life-affirming!' - Anshu Mor, Stand-up Comedian. Imagine you disappear. Twenty years later, three people are looking for you.One is dying to meet you again.The other wishes you had never met them.The third wishes to have met you at least once.You are one person. Aren't you? But you are not the same for each one of them.Find answers about your own life in this inspiring story reflective of the youth in India. You will join a broken but rising YouTube star Alara, a struggling but hopeful stand-up comedian Aarav, and a psycho but zen beach-shack owner Ricky. Together, take the journey to seek the truth behind the famous singer Elisha's disappearance somewhere by the deep sea in Goa.Will you be able to find Elisha? Or will you end up finding yourself? Read yet another gripping tale from the bestselling author of On The Open Road - three lives five cities one startup!

2 weeks ago

Rich dad, poor dad — Rich dad, poor dad

₹250

Book Summary of Rich Dad Poor Dad Table of Contents Iskit Bahut Jarurat Hain Rich Dad, Poor Dad Ameer Log Paise ke Liye Kaam Nahi Karte Paise ki Samajh Kyo Sikhai Jana Chahiye? Apne Kaam se Kaam Rakho Tax ke Itihas aur Corporations ki Takat Ameer Log Paise ke Avishkar Karte Hain Seekhane ke Liye Kaam Kare-Paise ke Liye Kaam Na Kare Badhao ko Paar Karna Shuru Karna Aur Jyada Chahiye? Kewal 7,000 Dollar mein hi Collge ki Shiksha

2 weeks ago

The Winner Stands Alone — The Winner Stands Alone

₹200

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Unaccustomed earth — Unaccustomed earth

₹300

These eight stories by beloved and bestselling author Jhumpa Lahiri take us from Cambridge and Seattle to India and Thailand, as they explore the secrets at the heart of family life. Here they enter the worlds of sisters and brothers, fathers and mothers, daughters and sons, friends and lovers. Rich with the signature gifts that have established Jhumpa Lahiri as one of our most essential writers, Unaccustomed Earth exquisitely renders the most intricate workings of the heart and mind.From the Trade Paperback edition.

2 weeks ago

Your Baby & Child — Your Baby & Child

₹1500

2 weeks ago

Pride and Prejudice by Jane Austen — Pride and Prejudice by Jane Austen

₹100

2 weeks ago

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