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Financial management

Financial management

₹500

This supplement outlines the key sections of each chapter, and it provides students with a set of questions and problems similar to those in the text and in the Test Bank, along with worked-out solutions.

1 year ago
Best selling book on Finance and Money

Best selling book on Finance and Money

₹150

Timeless lessons on wealth, greed, and happiness doing well with money isn’t necessarily about what you know. It’s about how you behave. And behavior is hard to teach, even to really smart people. How to manage money, invest it, and make business decisions are typically considered to involve a lot of mathematical calculations, where data and formulae tell us exactly what to do. But in the real world, people don’t make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your unique view of the world, ego, pride, marketing, and odd incentives are scrambled together. In the psychology of money, the author shares 19 short stories exploring the strange ways people think about money and teaches you how to make better sense of one of life’s most important matters.

1 year ago
NCERT ECONOMICS FOR CLASS 11

NCERT ECONOMICS FOR CLASS 11

₹200 ₹455
56% off

Ncert books for class 11th SBPD

1 year ago
Indian Economic Development

Indian Economic Development

₹200 ₹405
51% off

1 year ago
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Zero to One

Zero to One

₹450

1 year ago
The compound effect

The compound effect

₹450

No gimmicks. No Hyperbole. No Magic Bullet. The Compound Effect is based on the principle that decisions shape your destiny. Little, everyday decisions will either take you to the life you desire or to disaster by default. Darren Hardy, publisher of Success Magazine, presents The Compound Effect, a distillation of the fundamental principles that have guided the most phenomenal achievements in business, relationships, and beyond. This easy-to-use, step-by-step operating system allows you to multiply your success, chart your progress, and achieve any desire. If you’re serious about living an extraordinary life, use the power of The Compound Effect to create the success you want.

1 year ago
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JAIIB Principles & Practice of Banking

JAIIB Principles & Practice of Banking

₹680 ₹1250
46% off

1 year ago
The one thing

The one thing

₹300 ₹325
8% off

About the Book You Want Less.: You want fewer distractions and less on your plate. The daily barrage of e-mails, texts, tweets, messages, and meetings distract you and stress you out. The simultaneous demands of work and family are taking a toll. And what's the cost? Second-rate work, missed deadlines, smaller pay cheques, fewer promotions-and lots of stress. And You Want More.: You want more productivity from your work. More income for a better lifestyle. You want more satisfaction from life, and more time for yourself, your family, and your friends. Now You Can Have Both-Less And More. In The ONE Thing, you'll learn to cut through the clutter, achieve better results in less time, build momentum toward your goal, dial down the stress, overcome that overwhelmed feeling, evive your energy, stay on track, master what matters to you. The One Thing is the New York Times bestseller which delivers extraordinary results in every area of your life-work, personal, family, andspiritual. What's Your One Thing?ABOUT THE AUTHORGary Keller is chairman of the board and cofounder of Keller Williams Realty, Inc., one of the largest real estate companies in the world.His New York Times bestselling books have sold more than 1,300,000 copies.

1 year ago
The world book

The world book

₹1500

1 year ago
Operations Research (Theory Methods & Applications)

Operations Research (Theory Methods & Applications)

₹400 ₹750
47% off

1 year ago
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Strategic Brand Management, 5e

Strategic Brand Management, 5e

₹200 ₹1000
80% off

The fourth edition of Strategic Brand Management offers a comprehensive view of the changing technological, cultural, global and economic environment that brands face. The book is well-grounded in practice and can be easily related to past and current marketing activities, events and case studies. Science of Branding boxes have been included to provide in-depth treatment of cutting-edge ideas and concepts. Each chapter contains a Brand Focus appendix that delves into detail on specific and related branding topics, such as brand audits, legal issues, brand crises and private labels. Numerous in-text examples, highlighting brands such as Dettol, Colgate and Jet Airways, have been introduced to illuminate the discussion of virtually every topic and a series of Branding Brief boxes provide more in-depth examinations of ed topics or brands. The text includes engaging visuals that highlight many of the important and interesting concepts and examples from the chapters. Print ads from various Indian companies, such as TCS, ITC, Taj Hotels and Marico, have been incorporated to illustrate case studies and examples. Some of the specific new topics reviewed in depth in this edition include:* Marketing in a recession*Brand communities*Luxury branding*Brand characters*Brand personas*Brand makeovers*Shopper marketing*Person branding*Social currency*Brand potential*Brand extension scorecard*Culture and branding*Brand flashbacks*Future brand priorities

1 year ago
Marketing Management, 16e

Marketing Management, 16e

₹450 ₹1050
57% off

Asia is the most populated geographical region, with 50% of the world's inhabitants living there. Coupled that with the impressive economic growth rates in many Asian countries, the region provides a very attractive and lucrative market for many businesses, big and small and from all industries. In addition, Asia is also a dynamic market that significantly grows with developments in technology and digitalization. For example, a research by Google and Temasek shows that Southeast Asia is the world's fastest growing internet region. The internet economy in Southeast Asia is expected to grow by 6.5 times from US$31 billion in 2015 to US$197 billion in 2025.All these make it critical for marketers, whether domestic, regional or global, to stay in touch if not ahead, in their understanding of what is happening in Asia from a marketing perspective and what Asia has to offer to the world.One phenomenon happening in the Asian market and which marketers should pay utmost attention to, is the rapidly unfolding digital revolution that has fundamentally transformed not just the extent but also the nature of competition. What makes it even more challenging and complicating is also how such a revolution impacts on consumer and business buying behavior.Disruptive technologies supported by this digital revolution have brought in new competitors and enabled existing competitors to surpass the conventional boundaries which we may be quite familiar with. Asian consumers have become more educated and connected and have embraced newer ways of selecting, buying and using products and services. In this book, the Father of Modern Marketing, Professor Philip Kotler has collaborated with two marketing experts from Asia, Hermawan Kartajaya from Indonesia and Hooi Den Huan from Singapore to publish a book on Marketing for Competitiveness: Asia to the World — In the Age of Digital Consumers. This book argues that marketing is no longer just vertical but has encompassed a new, more horizontal paradigm. In addition to many new concepts and fra

1 year ago
HORNGREN'S COST ACCOUNTING

HORNGREN'S COST ACCOUNTING

₹800

Paperback International Edition with exactly same contents as US edition

1 year ago
Economics class 11 isc

Economics class 11 isc

₹450

1 year ago
New isc account XI

New isc account XI

₹590

1 year ago
Accounts isc for class 11

Accounts isc for class 11

₹690

1 year ago
ACCOUNTS ISC

ACCOUNTS ISC

₹650

1 year ago
ISC 12 COMMERCE

ISC 12 COMMERCE

₹500 ₹680
26% off

S Chand's ISC Commerce (Vol. I & II for Classes XI & XII) has become the most popular textbook on the subject. The series has now been thoroughly revised and updated to fully meet the requirement of the new syllabus.

1 year ago
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WHO STOLE THE AMERICAN DREAM By Burke Hedges

WHO STOLE THE AMERICAN DREAM By Burke Hedges

₹100 ₹225
56% off

Reading books is a kind of enjoyment. Reading books is a good habit. We bring you a different kinds of books. You can carry this book where ever you want. It is easy to carry. It can be an ideal gift to yourself and to your loved ones. Care instruction keep away from fire.

1 year ago
COPYCAT MARKETING 101 by Burke Hedges

COPYCAT MARKETING 101 by Burke Hedges

₹100 ₹195
49% off

About 95 percent of workers in industrialized countries are employees, make less than $40,000 per year, and save about $2,000 per year. At first glance, these figures may look pretty impressive, especially to people who make less than $40,000. But the truth is, 95 percent of the people in this world aren't getting ahead they're just getting by.Just look at the financial condition of the "average" U.S. citizen at age 65: 36 percent are dead, 54 percent are broke or dependent on others, 5 percent are still working, 4 percent are financially independent, and 1 percent are wealthy. Only 5 percent are financially well off!If you had the opportunity to become a 5%-er, would you take advantage of it? If your answer is "yes," read on, because that's what this book is about.Copycat Marketing 101 will make you aware that most people are 95%-ers because they've been taught to copy people who are in jobs that mean salary caps and financial dependence. In short, most people are copycatting the wrong plan!In this book, you'll learn that the current system most people copycat is designed to create temporary income not true wealth because it's based on linear growth of trading time for dollars. You'll learn that the key to true wealth is leverage, and you will learn about a dynamic form of leverage that wealthy people have been copying for centuries called exponential growth.Best of all, you'll learn how average people can break out of the time-for-money trap by copycatting a simple, duplicatable system of wealth creation that will open the door to financial freedom, once and for all!

1 year ago
Mastery- Robert Greene

Mastery- Robert Greene

₹499 ₹999
50% off

The ultimate form of power is mastery. Robert Greene has spent a lifetime studying the laws of power: now he shares the secret path to greatness travelled by history's most powerful people. Each one of us has within us the potential to be a Master if we choose to follow them along a challenging but clear course that is described here for the first time.

1 year ago
Rich Dad Poor Dad

Rich Dad Poor Dad

₹480 ₹599
20% off

Rich Dad Poor Dad is Robert's story of growing up with two dads — his real father and the father of his best friend, his rich dad — and the ways in which both men shaped his thoughts about money and investing. The book explodes the myth that you need to earn a high income to be rich and explains the difference between working for money and having your money work for you.

1 year ago
CAIIB BOOKS

CAIIB BOOKS

₹300

The Certified Credit Research Analyst (CCRATM) is a comprehensive global education program designed to give an expert level understanding of credit markets to fresh graduates and experienced professionals. It integrates the fundamentals of financial analysis, credit analysis, rating methodologies, credit strategy and structuring. It offers the tools a candidate needs to occupy key positions in the world of finance, private banking, credit ratings and fixed income domain

1 year ago
VK Ohri Economics Class 12 Book

VK Ohri Economics Class 12 Book

₹100

1 year ago
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