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Eye Movement Desensitization and Reprocessing — Eye Movement Desensitization and Reprocessing

₹849 ~~₹1599~~

47% off

The authoritative presentation of Eye Movement Desensitization and Reprocessing (EMDR) therapy, this groundbreaking book--now revised and expanded--has enhanced the clinical repertoires of more than 100,000 readers and has been translated into 10 languages. Originally developed for treatment of posttraumatic stress disorder (PTSD), this evidence-based approach is now also used to treat adults and children with complex trauma, anxiety disorders, depression, addictive behavior problems, and other clinical problems. EMDR originator Francine Shapiro reviews the therapy's theoretical and empirical underpinnings, details the eight phases of treatment, and provides training materials and resources. Vivid vignettes, transcripts, and reproducible forms are included. Purchasers get access to a Web page where they can download and print the reproducible materials in a convenient 8 1/2" x 11" size. New to This Edition *Over 15 years of important advances in therapy and research, including findings from clinical and neurophysiological studies. *New and revised protocols and procedures. *Discusses additional applications, including the treatment of complex trauma, addictions, pain, depression, and moral injury, as well as post-disaster response. *Appendices with session transcripts, clinical aids, and tools for assessing treatment fidelity and outcomes. EMDR therapy is recognized as a best practice for the treatment of PTSD by the U.S. Departments of Veterans Affairs and Defense, the International Society for Traumatic Stress Studies, the World Health Organization, the U.K. National Institute for Health and Care Excellence (NICE), the Australian National Health and Medical Research Council, the Association of the Scientific Medical Societies in Germany, and other health care associations/institutes around the world.

11 months ago

Elon MuskElon Musk — Elon MuskElon Musk

₹399 ~~₹999~~

60% off

From the author of Steve Jobs and other bestselling biographies, this is the astonishingly intimate story of the most fascinating and controversial innovator of our era—a rule-breaking visionary who helped to lead the world into the era of electric vehicles, private space exploration, and artificial intelligence. Oh, and took over Twitter.When Elon Musk was a kid in South Africa, he was regularly beaten by bullies. One day a group pushed him down some concrete steps and kicked him until his face was a swollen ball of flesh. He was in the hospital for a week. But the physical scars were minor compared to the emotional ones inflicted by his father, an engineer, rogue, and charismatic fantasist.His father’s impact on his psyche would linger. He developed into a tough yet vulnerable man-child, prone to abrupt Jekyll-and-Hyde mood swings, with an exceedingly high tolerance for risk, a craving for drama, an epic sense of mission, and a maniacal intensity that was callous and at times destructive.At the beginning of 2022—after a year marked by SpaceX launching thirty-one rockets into orbit, Tesla selling a million cars, and him becoming the richest man on earth—Musk spoke ruefully about his compulsion to stir up dramas. “I need to shift my mindset away from being in crisis mode, which it has been for about fourteen years now, or arguably most of my life,” he said.It was a wistful comment, not a New Year’s resolution. Even as he said it, he was secretly buying up shares of Twitter, the world’s ultimate playground. Over the years, whenever he was in a dark place, his mind went back to being bullied on the playground. Now he had the chance to own the playground.For two years, Isaacson shadowed Musk, attended his meetings, walked his factories with him, and spent hours interviewing him, his family, friends, coworkers, and adversaries. The result is the revealing inside story, filled with amazing tales of triumphs and turmoil, that addresses the are the demons that drive Musk also what it takes to drive innovation and progre

11 months ago

Management for BBA MBA — Management for BBA MBA

₹500 ~~₹875~~

43% off

11 months ago

Principles of Marketing for Bcom or BBA — Principles of Marketing for Bcom or BBA

₹300 ~~₹919~~

67% off

'Principles of Marketing' is organized around an innovative customer-value and customer-relationship framework.

11 months ago

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Class 11 business studies — Class 11 business studies

₹500 ~~₹603~~

17% off

This book has been specifically designed to meet the academic requirements of the new syllabus issued by the CBSE Board. It is divided into two parts-Part A covers the syllabus of Foundations of Business and Part B- covers Finance and Trade. For a better understanding of the topic, Keywords and Flow Charts are provided after each topic. The use of diagrams, tables, etc, has been made to make the subject matter self-explanatory. It Includes Objective Type Questions and Case Studies based on the most recent CBSE guidelines. Understanding-based questions, HOTS and Case Studies are included to help students expand their knowledge. Previous Year's Questions are also included to help students prepare for the Board Exam. QUICK REVISION and FLOW CHART to help you quickly review all of the topics. There are also Project Guidelines and a Project Sample.

11 months ago

EAT THAT FROG ! 21 Great Ways to Stop Procrastinating — EAT THAT FROG ! 21 Great Ways to Stop Procrastinating

₹199 ~~₹280~~

29% off

The legendary Eat That Frog! (more than 450,000 copies sold and translated into 23 languages) provides the 21 most effective methods for conquering procrastination and accomplishing more. This new edition is revised and updated throughout, and includes brand new information on how to keep technology from dominating our time.

11 months ago

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Statistics book 11th CBSE — Statistics book 11th CBSE

₹660

11 months ago

CBSE Business studies book — CBSE Business studies book

₹275

11 months ago

How to Win Friends and Influence People — How to Win Friends and Influence People

₹121

You can go after the job you want...and get it! You can take the job you have...and improve it! You can take any situation you're in...and make it work for you!Since its release in 1936, How to Win Friends and Influence People has sold more than 15 million copies. Dale Carnegie's first book is a timeless bestseller, packed with rock-solid advice that has carried thousands of now famous people up the ladder of success in their business and personal lives.As relevant as ever before, Dale Carnegie's principles endure, and will help you achieve your maximum potential in the complex and competitive modern age.Learn the six ways to make people like you, the twelve ways to win people to your way of thinking, and the nine ways to change people without arousing resentment.

11 months ago

Companies acts with rules — Companies acts with rules

₹1000 ~~₹2150~~

53% off

Taxation laws and much more, very informative used it for CA

11 months ago

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Commerce books for class 11 — Commerce books for class 11

₹350

11 months ago

GRAPH BOOK SHORT 200 PAGES — GRAPH BOOK SHORT 200 PAGES

₹180 ~~₹250~~

28% off

11 months ago

The 48 Laws of Power — The 48 Laws of Power

₹200

Amoral, cunning, ruthless, and instructive, this piercing work distills three thousand years of the history of power in to forty-eight well explicated laws. As attention-grabbing in its design as it is in its content, this bold volume outlines the laws of power in their unvarnished essence, synthesizing the philosophies of Machiavelli, Sun-tzu, Carl von Clausewitz, and other great thinkers. Some laws teach the need for prudence ("Law 1: Never Outshine the Master"), the virtue of stealth ("Law 3: Conceal Your Intentions"), and many demand the total absence of mercy ("Law 15: Crush Your Enemy Totally"), but like it or not, all have applications in real life. Illustrated through the tactics of Queen Elizabeth I, Henry Kissinger, P. T. Barnum, and other famous figures who have wielded--or been victimized by--power, these laws will fascinate any reader interested in gaining, observing, or defending against ultimate control.

1 week ago

Deep work book — Deep work book

₹160

10 months ago

Eat that frog book — Eat that frog book

₹100

11 months ago

The lean startup book — The lean startup book

₹100

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on "validated learning," rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it's too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

5 months ago

Rich dad poor dad — Rich dad poor dad

₹278

Rich Dad Poor Dad is Robert's story of growing up with two dads — his real father and the father of his best friend, his rich dad — and the ways in which both men shaped his thoughts about money and investing. The book explodes the myth that you need to earn a high income to be rich and explains the difference between working for money and having your money work for you.

11 months ago

Double entry financial accounting — Double entry financial accounting

₹100

11 months ago

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The Psychology Of Money — The Psychology Of Money

₹149 ~~₹199~~

25% off

Doing well with money isn't necessarily about what you know. It's about how you behave. And behavior is hard to teach, even to really smart people. Money--investing, personal finance, and business decisions--is typically taught as a math-based field, where data and formulas tell us exactly what to do. But in the real world people don't make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your own unique view of the world, ego, pride, marketing, and odd incentives are scrambled together. In The Psychology of Money, award-winning author Morgan Housel shares 19 short stories exploring the strange ways people think about money and teaches you how to make better sense of one of life's most important topics.

11 months ago

How i raised myself from failure to success in selling — How i raised myself from failure to success in selling

₹189 ~~₹200~~

6% off

A business classic, How I Raised Myself from Failure to Success in Selling is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisements or ideas -- or anything else -- this book is for you.When Frank Bettger was twenty-nine he was a failed insurance salesman. By the time he was forty he owned a country estate and could have retired. What are the selling secrets that turned Bettger's life around from defeat to unparalleled success and fame as one of the highest paid salesmen in America?The answer is inside How I Raised Myself from Failure to Success in Selling. Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. No matter what you sell, you will be more efficient and profitable -- and more valuable to your company -- when you apply Bettger's keen insights on: • The power of enthusiasm• How to conquer fear• The key word for turning a skeptical client into an enthusiastic buyer• The quickest way to win confidence• Seven golden rules for closing a sale

11 months ago

Introductory macro economics — Introductory macro economics

₹439 ~~₹603~~

27% off

Restructured and revised in sync with the revised syllabus & updated guidelines by the CBSE board. A gist of major modifications: Brain Teaser blocks to test logical clarity and implication based learning. Test Your Understanding blocks to promote application, analysis & evaluation of concepts. Basic Numericals following hand-holding approach for budding economists. Categorisation & sub-classification of numericals for easy identification of nature of problem. HOTS: Each chapter is splashed with HOTS to promote clarity of the basics and provide some food for thought to the avid readers. ‘Did You Know’ blocks are provided in each chapter to highlight the significance of core concepts. Wide variety of questions: A wide variety of questions patterned along the CBSE released Sample Question Paper (2023) have been incorporated in each Chapter. The category of questions incorporated are: Competency-Based Learning: Objective Questions: Multiple Choice Questions Fill in the Blanks True-False alternatives Choose the Correct Pair of Statements/Identify the Correct Sequence of Alternatives One Liners: Answer with Reason Competency Based Learning: Data/Picture Based & Case-Study Based Questions Data/Picture Based Questions, Case-Study Based Questions Competency Based Learning: Descriptive Questions: Very Short Answer Type Questions HOTS & applications Analysis & Evaluation NCERT questions (with hints to answers) Miscellaneous Questions and Reference to the Text for Answers Solved Numericals Unsolved Numericals We have also added sample projects patterned along the latest CBSE format for the reference of the students. Sample Paper by “VK Global Study Group” based on the specimen paper woven along the same structure and blueprint as suggested in the CBSE released Sample Question Paper-2023 has been included. Harmony and Synchronisation: To maintain clarity of thought; the information in our book has been compiled and presented in a step by step manner so that students are able to comprehend things better. Comprehensive and elu

11 months ago

Storytelling with Data: A Data Visualization Guide for Business — Storytelling with Data: A Data Visualization Guide for Business

₹900

Don't simply show your data--tell a story with it! "Storytelling with Data" teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples--ready for immediate application to your next graph or presentation.Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audienceTogether, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data--"Storytelling with Data" will give you the skills and power to tell it!

11 months ago

Economics for class 11 — Economics for class 11

₹499 ~~₹504~~

1% off

The CBSE board has recently shown a bent towards analysis and interpretation based questions under the label of ‘competency- based questions’. This book is prepared according to revised syllabus and new paper pattern. ‘ The Same but Different’: Revised and restructured on positive feedback, the Statistics for Economics Textbook is all geared up to provide its readers step by step comprehension of the subject matter. Novelties of the text include: 1. NEW TYPOLOGY OF QUESTIONS: (Image/Data interpretation, defend and refute type questions etc.) have been incorporated in each chapter. ‘BRAIN TEASER’ BLOCKS: Implication based questions related to current happenings around have been incorporated in each chapter. These help gauge the inferences the students are able to draw from the text and how easily they are able to relate economic theory to the ground level realities. 2. OTHERS: HOTS & Focus Zones DAV Board Question Paper (Solved) Sample Paper By “VK Global Study Group”[A specimen paper woven along the same structure and blueprint as suggested in the CBSE released Sample Question Paper-2023.] THESE CHANGES ARE EXPECTED TO ENHANCE COMPREHENSION AND UNDERSTANDING OF THE READERS.

11 months ago

INDIAN ECONOMY — INDIAN ECONOMY

₹290 ~~₹600~~

52% off

7 months ago

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