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Genome Matt Ridley

Genome Matt Ridley

₹299 ₹499
40% off

"Ridley leaps from chromosome to chromosome in a handy summation of our ever increasing understanding of the roles that genes play in disease, behavior, sexual differences, and even intelligence. . . . . He addresses not only the ethical quandaries faced by contemporary scientists but the reductionist danger in equating inheritability with inevitability." -- The New YorkerThe genome's been mapped. But what does it mean? Matt Ridley's Genome is the book that explains it all: what it is, how it works, and what it portends for the futureArguably the most significant scientific discovery of the new century, the mapping of the twenty-three pairs of chromosomes that make up the human genome raises almost as many questions as it answers. Questions that will profoundly impact the way we think about disease, about longevity, and about free will. Questions that will affect the rest of your life.Genome offers extraordinary insight into the ramifications of this incredible breakthrough. By picking one newly discovered gene from each pair of chromosomes and telling its story, Matt Ridley recounts the history of our species and its ancestors from the dawn of life to the brink of future medicine. From Huntington's disease to cancer, from the applications of gene therapy to the horrors of eugenics, Ridley probes the scientific, philosophical, and moral issues arising as a result of the mapping of the genome. It will help you understand what this scientific milestone means for you, for your children, and for humankind.

1 year ago Buy Now
HBR10 Must Reads on Change Management,

HBR10 Must Reads on Change Management,

₹220 ₹551
60% off

Lead change amid constant turbulence and disruption. Get more of the ideas you want, from the authors you trust, with HBR's 10 Must Reads on Change Management (Vol. 2). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you successfully transform your organization. With insights from leading experts including John Kotter, Tim Brown, and Roger Martin, this book will inspire you to: Master the eight accelerators of strategic change Turn your culture into a catalyst for transformation Use your network ties to win over resisters Apply design thinking to secure buy-in Scale agile practices across your organization Get reorgs right Avoid pursuing the wrong changes This collection of articles includes "What Everyone Gets Wrong About Change Management," by N. Anand and Jean-Louis Barsoux; "Cultural Change That Sticks," by Jon R. Katzenbach, Ilona Steffen, and Caroline Kronley; "Culture Is Not the Culprit," by Jay W. Lorsch and Emily McTague; "The Network Secrets of Great Change Agents," by Julie Battilana and Tiziana Casciaro; "Design for Action," by Tim Brown and Roger L. Martin; "Agile at Scale," by Darrell K. Rigby, Jeff Sutherland, and Andy Noble; "The Merger Dividend," by Ron Ashkenas, Suzanne Francis, and Rick Heinick; "Getting Reorgs Right," by Stephen Heidari-Robinson and Suzanne Heywood; and "Your Workforce Is More Adaptable Than You Think," by Joseph B. Fuller, Judith K. Wallenstein, Manjari Raman, and Alice de Chalendar. HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading

1 year ago Buy Now
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Amma Vanthal by thi. Janaki Raman

Amma Vanthal by thi. Janaki Raman

₹200 ₹225
11% off

அம்மா வந்தாளை’ மீறலின் புனிதப் பிரதியாகக் கொண்டாடலாம். சமூகம் நிறுவிக் காபந்து செய்து வரும் ஒழுக்க மரபைக் கேள்விக்குட்படுத்துகிறது நாவலின் கதை மையம். மனித உறவுகள் நியதி களுக்குக் கட்டுப்பட்டவை அல்ல. அவை உணர்ச்சிகளுக்கு வசப்படுபவை. இந்த இரண்டு கருத்தோட்டங்களின் ஈவாகவே மனித வாழ்க்கை இருக்கிறது; இருக்கும் என்பதை வலியுறுத்துகிறது கதை. இவ்விரு நிலைகளில் ஊசலாடுபவர் களாகவே முதன்மைப் பாத்திரங்கள் அமைகின்றன. இந்த ஊசலாட்டத்தை கலையாக்குகிறார் தி. ஜானகிராமன். ஆசாரங்களையும் விதிகளையும் மீறி மனிதர்களை நிர்ணயிப்பது அவர்களது உணர்வுகள்தாம் என்பதை இயல்பாகச் சொல்வதுதான் அவருடைய கலைநோக்கு. அந்த நோக்கம் உச்சமாக மிளிரும் படைப்புகளில் முதலிடம் வகிப்பது ‘அம்மா வந்தாள்

1 year ago Buy Now
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The Alchemist by Paulo Coelho

The Alchemist by Paulo Coelho

₹200 ₹350
43% off

Like the one-time bestseller Jonathan Livingston Seagull, The Alchemist presents a simple fable, based on simple truths and places it in a highly unique situation. And though we may sniff a bestselling formula, it is certainly not a new one: even the ancient tribal storytellers knew that this is the most successful method of entertaining an audience while slipping in a lesson or two. Brazilian storyteller Paulo Coehlo introduces Santiago, an Andalusian shepherd boy who one night dreams of a distant treasure in the Egyptian pyramids. And so he's off: leaving Spain to literally follow his dream. Along the way he meets many spiritual messengers, who come in unassuming forms such as a camel driver and a well-read Englishman. In one of the Englishman's books, Santiago first learns about the alchemists--men who believed that if a metal were heated for many years, it would free itself of all its individual properties, and what was left would be the "Soul of the World." Of course he does eventually meet an alchemist, and the ensuing student-teacher relationship clarifies much of the boy's misguided agenda, while also emboldening him to stay true to his dreams. "My heart is afraid that it will have to suffer," the boy confides to the alchemist one night as they look up at a moonless night. "Tell your heart that the fear of suffering is worse than the suffering itself," the alchemist replies. "And that no heart has ever suffered when it goes in search of its dreams, because every second of the search is a second's encounter with God and with eternity." --Gail Hudson

1 year ago Buy Now
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