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The one thing

The one thing

₹300 ₹325
8% off

About the Book You Want Less.: You want fewer distractions and less on your plate. The daily barrage of e-mails, texts, tweets, messages, and meetings distract you and stress you out. The simultaneous demands of work and family are taking a toll. And what's the cost? Second-rate work, missed deadlines, smaller pay cheques, fewer promotions-and lots of stress. And You Want More.: You want more productivity from your work. More income for a better lifestyle. You want more satisfaction from life, and more time for yourself, your family, and your friends. Now You Can Have Both-Less And More. In The ONE Thing, you'll learn to cut through the clutter, achieve better results in less time, build momentum toward your goal, dial down the stress, overcome that overwhelmed feeling, evive your energy, stay on track, master what matters to you. The One Thing is the New York Times bestseller which delivers extraordinary results in every area of your life-work, personal, family, andspiritual. What's Your One Thing?ABOUT THE AUTHORGary Keller is chairman of the board and cofounder of Keller Williams Realty, Inc., one of the largest real estate companies in the world.His New York Times bestselling books have sold more than 1,300,000 copies.

1 month ago
The world book

The world book

₹1500

1 month ago
Operations Research (Theory Methods & Applications)

Operations Research (Theory Methods & Applications)

₹400 ₹750
47% off

1 month ago
Strategic Brand Management, 5e

Strategic Brand Management, 5e

₹200 ₹1000
80% off

The fourth edition of Strategic Brand Management offers a comprehensive view of the changing technological, cultural, global and economic environment that brands face. The book is well-grounded in practice and can be easily related to past and current marketing activities, events and case studies. Science of Branding boxes have been included to provide in-depth treatment of cutting-edge ideas and concepts. Each chapter contains a Brand Focus appendix that delves into detail on specific and related branding topics, such as brand audits, legal issues, brand crises and private labels. Numerous in-text examples, highlighting brands such as Dettol, Colgate and Jet Airways, have been introduced to illuminate the discussion of virtually every topic and a series of Branding Brief boxes provide more in-depth examinations of ed topics or brands. The text includes engaging visuals that highlight many of the important and interesting concepts and examples from the chapters. Print ads from various Indian companies, such as TCS, ITC, Taj Hotels and Marico, have been incorporated to illustrate case studies and examples. Some of the specific new topics reviewed in depth in this edition include:* Marketing in a recession*Brand communities*Luxury branding*Brand characters*Brand personas*Brand makeovers*Shopper marketing*Person branding*Social currency*Brand potential*Brand extension scorecard*Culture and branding*Brand flashbacks*Future brand priorities

1 month ago
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Marketing Management, 16e

Marketing Management, 16e

₹450 ₹1050
57% off

Asia is the most populated geographical region, with 50% of the world's inhabitants living there. Coupled that with the impressive economic growth rates in many Asian countries, the region provides a very attractive and lucrative market for many businesses, big and small and from all industries. In addition, Asia is also a dynamic market that significantly grows with developments in technology and digitalization. For example, a research by Google and Temasek shows that Southeast Asia is the world's fastest growing internet region. The internet economy in Southeast Asia is expected to grow by 6.5 times from US$31 billion in 2015 to US$197 billion in 2025.All these make it critical for marketers, whether domestic, regional or global, to stay in touch if not ahead, in their understanding of what is happening in Asia from a marketing perspective and what Asia has to offer to the world.One phenomenon happening in the Asian market and which marketers should pay utmost attention to, is the rapidly unfolding digital revolution that has fundamentally transformed not just the extent but also the nature of competition. What makes it even more challenging and complicating is also how such a revolution impacts on consumer and business buying behavior.Disruptive technologies supported by this digital revolution have brought in new competitors and enabled existing competitors to surpass the conventional boundaries which we may be quite familiar with. Asian consumers have become more educated and connected and have embraced newer ways of selecting, buying and using products and services. In this book, the Father of Modern Marketing, Professor Philip Kotler has collaborated with two marketing experts from Asia, Hermawan Kartajaya from Indonesia and Hooi Den Huan from Singapore to publish a book on Marketing for Competitiveness: Asia to the World — In the Age of Digital Consumers. This book argues that marketing is no longer just vertical but has encompassed a new, more horizontal paradigm. In addition to many new concepts and fra

1 month ago
HORNGREN'S COST ACCOUNTING

HORNGREN'S COST ACCOUNTING

₹800

Paperback International Edition with exactly same contents as US edition

1 month ago
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Economics class 11 isc

Economics class 11 isc

₹450

1 month ago
New isc account XI

New isc account XI

₹590

1 month ago
Accounts isc for class 11

Accounts isc for class 11

₹690

1 month ago
ACCOUNTS ISC

ACCOUNTS ISC

₹650

1 month ago
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ISC 12 COMMERCE

ISC 12 COMMERCE

₹500 ₹680
26% off

S Chand's ISC Commerce (Vol. I & II for Classes XI & XII) has become the most popular textbook on the subject. The series has now been thoroughly revised and updated to fully meet the requirement of the new syllabus.

1 month ago
WHO STOLE THE AMERICAN DREAM By Burke Hedges

WHO STOLE THE AMERICAN DREAM By Burke Hedges

₹100 ₹225
56% off

Reading books is a kind of enjoyment. Reading books is a good habit. We bring you a different kinds of books. You can carry this book where ever you want. It is easy to carry. It can be an ideal gift to yourself and to your loved ones. Care instruction keep away from fire.

1 month ago
COPYCAT MARKETING 101 by Burke Hedges

COPYCAT MARKETING 101 by Burke Hedges

₹100 ₹195
49% off

About 95 percent of workers in industrialized countries are employees, make less than $40,000 per year, and save about $2,000 per year. At first glance, these figures may look pretty impressive, especially to people who make less than $40,000. But the truth is, 95 percent of the people in this world aren't getting ahead they're just getting by.Just look at the financial condition of the "average" U.S. citizen at age 65: 36 percent are dead, 54 percent are broke or dependent on others, 5 percent are still working, 4 percent are financially independent, and 1 percent are wealthy. Only 5 percent are financially well off!If you had the opportunity to become a 5%-er, would you take advantage of it? If your answer is "yes," read on, because that's what this book is about.Copycat Marketing 101 will make you aware that most people are 95%-ers because they've been taught to copy people who are in jobs that mean salary caps and financial dependence. In short, most people are copycatting the wrong plan!In this book, you'll learn that the current system most people copycat is designed to create temporary income not true wealth because it's based on linear growth of trading time for dollars. You'll learn that the key to true wealth is leverage, and you will learn about a dynamic form of leverage that wealthy people have been copying for centuries called exponential growth.Best of all, you'll learn how average people can break out of the time-for-money trap by copycatting a simple, duplicatable system of wealth creation that will open the door to financial freedom, once and for all!

1 month ago
Mastery- Robert Greene

Mastery- Robert Greene

₹499 ₹999
50% off

The ultimate form of power is mastery. Robert Greene has spent a lifetime studying the laws of power: now he shares the secret path to greatness travelled by history's most powerful people. Each one of us has within us the potential to be a Master if we choose to follow them along a challenging but clear course that is described here for the first time.

1 month ago
Rich Dad Poor Dad

Rich Dad Poor Dad

₹480 ₹599
20% off

Rich Dad Poor Dad is Robert's story of growing up with two dads — his real father and the father of his best friend, his rich dad — and the ways in which both men shaped his thoughts about money and investing. The book explodes the myth that you need to earn a high income to be rich and explains the difference between working for money and having your money work for you.

1 month ago
CAIIB BOOKS

CAIIB BOOKS

₹300

The Certified Credit Research Analyst (CCRATM) is a comprehensive global education program designed to give an expert level understanding of credit markets to fresh graduates and experienced professionals. It integrates the fundamentals of financial analysis, credit analysis, rating methodologies, credit strategy and structuring. It offers the tools a candidate needs to occupy key positions in the world of finance, private banking, credit ratings and fixed income domain

1 month ago
VK Ohri Economics Class 12 Book

VK Ohri Economics Class 12 Book

₹100

1 month ago
Cambridge IGCSE and O level Business Studies Coursebook

Cambridge IGCSE and O level Business Studies Coursebook

₹1000 ₹2000
50% off

1 month ago
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Rich dad poor dad book

Rich dad poor dad book

₹100 ₹499
80% off

April 2017 marks 20 years since Robert Kiyosaki’s Rich Dad Poor Dad first made waves in the Personal Finance arena.It has since become the #1 Personal Finance book of all time... translated into dozens of languages and sold around the world.Rich Dad Poor Dad is Robert's story of growing up with two dads — his real father and the father of his best friend, his rich dad — and the ways in which both men shaped his thoughts about money and investing. The book explodes the myth that you need to earn a high income to be rich and explains the difference between working for money and having your money work for you.20 Years... 20/20 HindsightIn the 20th Anniversary Edition of this classic, Robert offers an update on what we’ve seen over the past 20 years related to money, investing, and the global economy. Sidebars throughout the book will take readers “fast forward” — from 1997 to today — as Robert assesses how the principles taught by his rich dad have stood the test of time.In many ways, the messages of Rich Dad Poor Dad, messages that were criticized and challenged two decades ago, are more meaningful, relevant and important today than they were 20 years ago.As always, readers can expect that Robert will be candid, insightful... and continue to rock more than a few boats in his retrospective.Will there be a few surprises? Count on it.Rich Dad Poor Dad...• Explodes the myth that you need to earn a high income to become rich• Challenges the belief that your house is an asset• Shows parents why they can't rely on the school system to teach their kids about money• Defines once and for all an asset and a liability• Teaches you what to teach your kids about money for their future financial success

1 month ago
Survival of the Savvy

Survival of the Savvy

₹400

1 month ago
The Psychology of Money

The Psychology of Money

₹399 ₹499
20% off

Morgan Housel's *The Psychology of Money* delves into the intricate relationship between human behavior and financial decision-making. Rather than focusing solely on numbers and strategies, Housel emphasizes the profound impact of psychology on our financial choices. Here's a comprehensive overview of the book's key themes and insights:---## 1. **Behavior Over Intelligence**Success in personal finance isn't determined by intelligence or academic prowess but by behavior. Emotional discipline, patience, and the ability to manage one's reactions to market fluctuations are paramount. Even the most knowledgeable individuals can falter financially if they lack behavioral control.---## 2. **The Role of Luck and Risk**Housel underscores the significant roles that luck and risk play in financial outcomes. While hard work and smart decisions are essential, external factors beyond our control can influence results. Recognizing this helps cultivate humility and reduces the tendency to judge others' financial situations harshly.([Kotak Life][1])---## 3. **The Power of Compounding**One of the most potent forces in finance is compounding. Housel illustrates how consistent, long-term investing can yield substantial results over time. The key is patience and allowing investments to grow without unnecessary interference.---## 4. **Wealth vs. Richness**There's a distinction between being rich and being wealthy. Being rich often refers to high income, while wealth is about accumulating assets and having the freedom to choose how to spend one's time. True wealth is what you don't seeit's the cars not purchased, the vacations not taken, and the luxury items not bought.---## 5. **Savings as a Foundation**Regardless of income level, cultivating a habit of saving is crucial. Savings provide flexibility, security, and the ability to seize opportunities. It's not about how much you earn but how much you keep.---## 6. **Avoiding Lifestyle Inflation**As income increases, there's a natural tendency to increase spending. Housel warns against this "lifestyle inflation," emphasizing the importance of maintaining a modest lifestyle to build and preserve wealth.---## 7. **The Importance of Financial Independence**Money's greatest intrinsic value is its ability to give you control over your time. Achieving financial independence allows individuals to make choices that align with their values and desires, rather than being driven solely by financial necessity.---## 8. **Embracing Reasonable Over Rational**While rational financial decisions are ideal, they aren't always feasible given human emotions and biases. Housel advocates for making reasonable decisions that align with one's comfort level, even if they aren't the most optimized from a purely financial standpoint.---## 9. **The Fallacy of Forecasting**Predicting financial markets is inherently uncertain. Housel emphasizes the importance of acknowledging the limits of our knowledge and being wary of overconfidence in forecasts. Instead, focus on building resilience and adaptability into your financial plans.---## 10. **The Influence of Personal Experiences**Our financial decisions are heavily influenced by our personal experiences and the era we grow up in. Recognizing this can help individuals understand their biases and make more informed choices.---## 11. **Staying Wealthy Requires Different Skills**Acquiring wealth and maintaining it are two distinct challenges. While boldness and risk-taking might help accumulate wealth, preserving it requires frugality, humility, and a keen awareness of risks.---## 12. **The Value of Room for Error**Incorporating a margin of safety into financial decisions provides a buffer against unforeseen events. This approach acknowledges the unpredictability of life and the markets, promoting long-term stability.---## 13. **Tail Events Drive Outcomes**

1 month ago
Business policy for bba

Business policy for bba

₹500 ₹1195
58% off

This innovative introduction to business policy and strategic management, covering both the illustrative cases and conceptual foundation, offers authoritative approaches to strategic leadership in emerging markets. Among its many unique features, this comprehensively updated and revised second edition is structured to help students think strategically. The major organizational issues in strategy development are covered through an analytical study of: Nine different perspectives on organization to capture the rich history of the discipline and enlighten the nature of strategy. The concept of strategic intent to guide action. 9-M model to analyze strategies in functional areas of manpower, materials, methods, money, manufacturing, machine, marketing, motivating, and manipulating. Competitive gaming model to strategize different types of market structures. Internetworking model to develop high-performance Internet ventures. Strategic business model to unfold hidden value into new directions. Value model to explain strategic elements of innovation and technology management. Ethical and international issues in the context of corporate governance. Strategic leadership model relevant to the emerging market ground realities. Strategic control model (both balanced and extended scorecard) to explore the influence of environmental and cultural contexts on effective performance. The text is well supported by more than one thousand sources of international research, India-focused case studies and experiential assignments. This comprehensive text on theory and practice of strategic management is a must read for management students as well as business practitioners and consultants.

1 month ago
Why do Indian contractors and builders trust FusionHub?

Why do Indian contractors and builders trust FusionHub?

₹1000

1 month ago
From Startup to Exit

From Startup to Exit

₹300

1 month ago
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